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Upheaval, Resilience and Community: 2025’s Biggest Surf and Outdoor Industry Stories
Executive Edition
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Boardworks Surf announces new rescue division
Press Release: Â Encinitas, CA (January 31, 2012) Mike Fox owner of Boardworks and former Hawaiian Lifeguard, has teamed up with California Lifeguard Steve Reuter, rescue equipment designer, to create…
News May 13, 2013
Looking back and ahead: Bruce Cromartie
Bruce Cromartie, owner of 14 BC Surf & Sport stores, predicts a continued tough environment for 2010 and says difficult times may continue for the industry even if the economy…
Executive Edition May 13, 2013
Skullcandy VP on brand's new aesthetic
Skullcandy is debuting new packaging, messaging and look during the current trade show season. We talked to VP of Marketing Nate Morley to find out more about the big changes.
News May 13, 2013
Introducing the SES Retail Panel
We receive a lot of data from national retailers about sales trends, but it’s harder to get similar, timely information about independent retailers.
Executive Edition May 13, 2013
Valor Collective to debut at S.L.A.T.E.
Press Release:  Men's sportswear collection led by fashion veteran Ryan Rush brings practical style and sophistication to today's tastemaker  IRVINE, Calif. (February 13, 2012) -- VALOR COLLECTIVE is…
News May 13, 2013
Core Careers: John Mills, Quiksilver SVP of Sales
Today we check in with John Mills, who started out handling major accounts for Quiksilver. Now he is in charge of all sales for the Quiksilver brand. He has some…
Executive Edition May 13, 2013
Steamship introduces new collection and site
Press Release: Â STEAMSHIP SURFBOARDS INTRODUCES DEBUT COLLECTION AND NEW WEBSITE Â Venice, Calif., - February 16, 2012 - Steamship Surfboards introduces its debut collection and launches a dynamic, new…
News May 13, 2013
Howe's business proposition for better boardsports retailers
Jade Howe, the founder and Creative Director of Howe, the men’s contemporary clothing company, has a business proposition for better board sports retailers. With the recession wiping out many boutiques…
Executive Edition May 13, 2013
Randy Hild looks forward and back
I talked to the marketing expert about his time at Quik, where he thinks the industry is headed and what’s next for him. Randy helped pioneer the women's side of…
News May 13, 2013
