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Salomon Appoints Heikki Salonen as Creative Director Amid Brand Evolution
Executive Edition
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Boardworks Surf announces new rescue division
Press Release: Â Encinitas, CA (January 31, 2012) Mike Fox owner of Boardworks and former Hawaiian Lifeguard, has teamed up with California Lifeguard Steve Reuter, rescue equipment designer, to create…
News May 13, 2013
Five questions with Burton CEO Laurent Potdevin
Today in our snow series, we ask Burton CEO Laurent Potdevin questions about business, the challenging hardgoods market, policing discounted internet sales, and more. What business adjustments has Burton made…
Executive Edition May 13, 2013
Skullcandy VP on brand's new aesthetic
Skullcandy is debuting new packaging, messaging and look during the current trade show season. We talked to VP of Marketing Nate Morley to find out more about the big changes.
News May 13, 2013
Hurley on new Nike 6.0/Hurley/Converse store in Irvine
Nike 6.0, Hurley and Converse have opened a 3,200-square-foot store at the Irvine Spectrum Center. I spoke with Bob Hurley and Hurley SVP of Retail Reenie Benziger today about the…
Executive Edition May 13, 2013
Valor Collective to debut at S.L.A.T.E.
Press Release:  Men's sportswear collection led by fashion veteran Ryan Rush brings practical style and sophistication to today's tastemaker  IRVINE, Calif. (February 13, 2012) -- VALOR COLLECTIVE is…
News May 13, 2013
Looking back and ahead: Dave Hollander
Dave Hollander, the co-owner of Becker Surf, which has six stores in Southern California and a significant online operation, is short and to the point with his take on 2009…
Executive Edition May 13, 2013
Steamship introduces new collection and site
Press Release: Â STEAMSHIP SURFBOARDS INTRODUCES DEBUT COLLECTION AND NEW WEBSITE Â Venice, Calif., - February 16, 2012 - Steamship Surfboards introduces its debut collection and launches a dynamic, new…
News May 13, 2013
SES retail panel: Glik's, BC Surf & Sport, 17th Street, Val Surf
Today, some larger industry retailers share how holiday turned out, strong trends, and how they are feeling about business in spring. There are some solid tips in here for manufacturers…
Executive Edition May 13, 2013
Randy Hild looks forward and back
I talked to the marketing expert about his time at Quik, where he thinks the industry is headed and what’s next for him. Randy helped pioneer the women's side of…
News May 13, 2013
