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Boardriders and Volcom Return to Hawaii Retail Market with New Strategic Partnerships
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South Coast doubles down on girls
South Coast Surf Shop is increasing its investment in junior's with a new store in Ocean Beach. Buyer and junior's advocate Heather Shields tells us why it's working.
News May 13, 2013
Reef's results, new positioning, girls plans, online strategy, men's apparel play
A talk with Jeff Moore about Reef's go-forward strategy, expanding beyond Miss Reef, footwear plans for men and women, men's apparel push, and an intriguing new shoe.
Executive Edition May 13, 2013Burton creates VP of Global Resorts position
Press Release:  BURLINGTON, VT (June 7, 2012) Burton Snowboards is pleased to announce that veteran Burton employee Jeff Boliba will become the company’s first Vice President of Global Resorts,…
News May 13, 2013
Former Vans exec on the remaking of Sperry Top-Sider
Bill Bettencourt shares how Sperry is building on its heritage to expand into new styles and into channels such as youth lifestyle stores, including some surf shops.
Executive Edition May 13, 2013
U.S. contributes to tough year for WeSC
Streetwear company WeSC reported results today for the fiscal year and fourth quarter ended in April. We have the details.
News May 13, 2013
Checking in with snow retailers on past, next season
We talk with OrOnge Boardshop, The Source, SFO, Showcase, Milo, One Way and K-5 about snow trends. One store is making its own entry-level snowboards to compete with big box.
Executive Edition May 13, 2013
Etnies determined to set world record
Press Release:  ETNIES SKATEPARK OF LAKE FOREST DETERMINED TO SET GUINNESS WORLD RECORD ON GO SKATEBOARDING DAY  Attempt to Teach the World’s Largest Skateboard Lesson Will Include Hundreds…
News May 13, 2013
More bidding at DVS court hearing – final winner chosen
The bidding for DVS continued all day in bankruptcy court, with Sequential Brands and an entity of industry executives repeatedly raising their prices. We have a full report.
Executive Edition May 13, 2013
Aaron Checkwood releases book
Press Release: Â Oceanside, CA (June 25, 2012) - Aaron Checkwood will release My Oceanside, a limited edition book and accompanying photo exhibit at the California Surf Museum in Oceanside…
News May 13, 2013
