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Billabong signs with Lawson software

Press Release:   Billabong Signs with Lawson Software to Help Support Growth in Action Sports Fashion Sector Lawson QuickStep Fashion to help improve global supply chain operations and efficiency  …

News May 13, 2013
Sales tips from the masters: Tom Holbrook

Sales tips from the masters: Tom Holbrook

During my conversations with retailers and industry executives this year, I keep hearing a similar theme: the action sports industry needs to better train its sales force.

Executive Edition May 13, 2013

B4BC to host 5th annual Skate the Coast

Press Release:   Boarding for Breast Cancer (B4BC) to Host Fifth Annual  Skate the Coast Presented by Sun Bum on Saturday, Oct. 29   18-Mile Longboard-a-thon from Santa Monica Pier…

News May 13, 2013
Last week was the worst pre-holiday sales week in 40 years, but analysts predict more to come

Last week was the worst pre-holiday sales week in 40 years, but analysts predict more to come

December has been a brutal month for the industry, and for all of retailing, as several key reports released today and this week show. It was the worst Christmas week…

Executive Edition May 13, 2013
Online retailers prep for promotion-heavy holidays

Online retailers prep for promotion-heavy holidays

Press Release:   Online Retailers Preparing for Promotion-Heavy Holiday Season, According to Shop.org eHoliday Survey -More than Half Plan to Start Holiday Marketing Promotions by Halloween-  

News May 13, 2013
How industry executives are planning at a time of low visibility/Part II

How industry executives are planning at a time of low visibility/Part II

Today, we hear from Anthony Wilson of Salt Water Wine Surf Centres in Australia, Ted Wueste of Factor 54 and retail consultant Alan Roseman about planning strategies at a time…

Executive Edition May 13, 2013
VonZipper debuts Dot Dash fashion line

VonZipper debuts Dot Dash fashion line

VonZipper has introduced a new fashion-forward, lower-priced sunglass line called Dot Dash. Curt Fry tells us about the line and the strategic thinking behind it.

News May 13, 2013

The view on media changes from inside The Surfer's Journal and Surfline

For the third installment in our series about marketing spending in print and online, I checked in with some media executives to get their take on the biggest challenges, changes…

Executive Edition May 13, 2013

Source Interlink partners with Yahoo to bring Action Sports content to Livestand

Press Release:   El Segundo, CA (November 2, 2011): Source Interlink Media (SIM) has joined Yahoo! as an official launch partner for the launch of Livestand from Yahoo!, featuring a…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series