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Black Friday: Outdoor Specialty Retailers Compete with Brand Discounts
Executive Edition
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Mervin CEO on sales, copy cats and reorders
The recession may have beaten down snowboard sales last year, but not at Mervin Manufacturing. The company, owned by Quiksilver, recorded booming busines with the success of its "Banana contour"…
Executive Edition May 13, 2013SIA to recognize 2011 award winners at Snow Show
Press Release: SIA to Recognize 2011 SnowSports Retailer and Rep Award Winners at SIA Snow Show WASHINGTON, DC (January 17, 2012) - SnowSports Industries America (SIA) is proud to…
News May 13, 2013Black Friday promotions roundup at brand stores, customers and competitors
I braved the crowds at South Coast Plaza Friday to see just how promotional retailers were on the day after Thanksgiving. I also stopped by industry stores – Roxy, Quiksilver,…
Executive Edition May 13, 2013Spy to sponsor Winter X Games in eyewear category
Press Release: Platoon Goggle Sets-Up Under Big Top CARLSBAD, Calif.—SPY® today announced its title eyewear sponsorship of Winter X Games 2012, Jan. 26 through Jan. 29, 2012 in…
News May 13, 2013Looking back and ahead: Michael Tomson
Today, Michael Tomson looks back on 2009 and ahead to 2010 and 2011 in our “Looking back and ahead” series. He’s confident the lessons learned from this recession will stick.…
Executive Edition May 13, 2013Manhattan Beachwear announces new partnership with Sperry
Press Release: Manhattan Beachwear, Inc. Announces Swimwear Licensing Partnership with Sperry Top-Sider CYPRESS, CA- Jan. 30, 2012- Manhattan Beachwear, Inc., announced today the collaborative licensing partnership with Sperry Top-Sider…
News May 13, 2013Nick Adcock on changing global landscape, Fox opportunity and more
Those of you who know Nick Adcock, the former global president of DC Shoes, know that he has a lot of energy and focus. When I heard he moved to…
Executive Edition May 13, 2013Alpinestars collaborates with Nitro Circus
Press Release: Torrance, CA – From best-selling DVDs and a top rated MTV show to a stadium-packing live show, Nitro Circus has established itself as a rambunctious, daredevil powerhouse…
News May 13, 2013Snow retailers share sales, brands and business trends
Since SIA is just around the corner, we checked in with six influential snowboard shops, including two resort shops, to see how sales are shaping up, what products are working,…
Executive Edition May 13, 2013

















