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REI Grapples With Aging Membership Base 

REI Grapples With Aging Membership Base 

(This story was updated on 6/29/2023.) As it looks to the future, outdoor retail giant Recreational Equipment Inc. is trying to figure out who its new customers will be.  As…

News April 27, 2023
Latest Dickies Hires Come from Vans, Hey Dude, Converse

Latest Dickies Hires Come from Vans, Hey Dude, Converse

The brand announced three senior appointments to its product team.

News April 27, 2023
Helen of Troy CEO Julien Mininberg to Retire, Successor Named

Helen of Troy CEO Julien Mininberg to Retire, Successor Named

(This story was updated on 10/5/2023.) Helen of Troy Limited, the parent company of outdoor brands Osprey and Hydro Flask, announced a succession plan for its CEO Julien Mininberg. Mininberg…

News April 26, 2023
Dragon Exec Outlines Aggressive Growth Plan as Brand Celebrates 30 Years

Dragon Exec Outlines Aggressive Growth Plan as Brand Celebrates 30 Years

Marchon’s Lauren Makofske discussed Dragon’s e-commerce ambitions, product innovation, and focus on sun to meet three-year growth targets.

Executive Edition April 26, 2023
Black Diamond Taps Heath Christensen As VP of North American Sales

Black Diamond Taps Heath Christensen As VP of North American Sales

Outdoor equipment and apparel brand Black Diamond Equipment has appointed Heath Christensen as vice president of North American sales. Christensen will report to Neil Fiske, brand president for Black Diamond,…

News April 25, 2023
Retail Landscape Returning to Normal For Grassroots Outdoor Alliance Members

Retail Landscape Returning to Normal For Grassroots Outdoor Alliance Members

As the inventory supply chain has unclogged and demand remains steady, the Grassroots Outdoor Alliance’s more than 100 independent specialty retail members are reporting that 2023 is looking more like…

News April 25, 2023
What’s Selling at Vanilla, a Surf-Inspired Industry Account in Bend

What’s Selling at Vanilla, a Surf-Inspired Industry Account in Bend

April Lawyer originally hails from Big Bear, and having grown up as a competitive snowboarder and mountain biker, she brings that SoCal action sports background to this women’s and men’s…

News April 25, 2023
Evo’s Bryce Phillips Talks Business Trends and Future Plans at Sea Otter Summit

Evo’s Bryce Phillips Talks Business Trends and Future Plans at Sea Otter Summit

With its hospitality and travel components, evo has built a reputation for being more than a place to buy outdoor gear and apparel. The company wants to take its customers…

News April 24, 2023
Vail Resorts’ Visitation Increased 6% YOY, Lift Ticket Revenue Up 4%

Vail Resorts’ Visitation Increased 6% YOY, Lift Ticket Revenue Up 4%

Vail Resorts posted positive gains in several categories this year, including overall visits, lift ticket revenue, and retail revenue, citing its season pass products as a key component of its…

News April 21, 2023
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series