Shop Eat Surf Outdoor
Nike Shows Signs of Recovery in North America, Faces Continued Headwinds in China
Latest Posts
Updated: More Photos and Quotes from Surf Expo
We added many more photos and quotes from the show floor to our Surf Expo report.
News September 9, 2025Dick’s Sporting Goods Closes Foot Locker Deal, Introduces North American Team
Longtime Nike exec Ann Freeman will work with Dick's Executive Chairman Ed Stack to lead Foot Locker North America alongside a new leadership team.
News September 8, 2025KMD Brands Unveils Restructuring Strategy for Growth at Investor Day
The parent company of Rip Curl, Oboz, and Kathmandu shared a comprehensive turnaround plan including leadership changes, store closures, and $25 million in cost cuts to restore profitability.
Executive Edition September 8, 2025Ron Jon Surf Shop Founder Ron DiMenna Dies at Age 88
The Ron Jon family is mourning DiMenna, who founded Ron Jon in 1959 on the New Jersey Shore and expanded its retail fleet along the East Coast.
News September 8, 2025Zumiez Beats Q2 Expectations on Strong North American Sales
CEO Rick Brooks shared more about the company's back-to-school results, plans to reduce the impact of tariffs, and expectations for the holidays and second half of the year on Zumiez's…
Executive Edition September 5, 2025Backcountry Makes Second Acquisition; Former CFO Kevin Lenau Moves to Interim CEO
Backcountry has acquired cycling retailer Velotech Inc., which operates BikeTiresDirect, Western Bikeworks, and TriSports.
News September 4, 2025Tillys Reports Profit, Welcomes New CEO Nate Smith
The retailer is stabilizing operations through a good back-to-school season, cost cutting, and lower inventory.
Executive Edition September 4, 2025Surf Shops Share Summer Sales Trends, Brands That Are Working, and More
SESO spoke with seven key surf accounts, including Aqua East, Surfside Sports, and Island Water Sports, to see how the crucial summer selling season turned out.
Executive Edition September 4, 2025Made in U.S.A. Outdoor Apparel Brand NW Alpine Is Shutting Down
Founder Bill Amos said the company's finances, lower consumer confidence, and a "floundering" outdoor industry have made continuing untenable.
News September 3, 2025

















