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Merrell Returns to Growth as Wolverine Worldwide Continues Turnaround Plan

Merrell Returns to Growth as Wolverine Worldwide Continues Turnaround Plan

Merrell returned to growth and Saucony had better-than-expected results in the third quarter as Wolverine Worldwide continued its turnaround efforts. Total revenue was $440.2 million, a 16% decrease year-over-year, but…

News November 7, 2024
Yeti to Launch Mystery Ranch-Inspired Bags in 2025, Reports Another Strong Quarter

Yeti to Launch Mystery Ranch-Inspired Bags in 2025, Reports Another Strong Quarter

Yeti will launch bags and packs in 2025 and is on track to expand its supply chain outside of China as it again reported strong results in the quarter. Net…

Executive Edition November 7, 2024
PARKIT Founders Find Success with $200 Beach Chairs Thanks to Innovation

PARKIT Founders Find Success with $200 Beach Chairs Thanks to Innovation

Now Steven and Lauren Wilcox are struggling to keep up with surging demand, including in the wholesale channel at accounts ranging from Sun Diego to Scheels, as retailers realize the…

Executive Edition November 7, 2024
Vista Outdoor Reports Flat Results Ahead of Shareholder Vote on Sale of Revelyst and The Kinetic Group

Vista Outdoor Reports Flat Results Ahead of Shareholder Vote on Sale of Revelyst and The Kinetic Group

Vista Outdoor reported slightly lower sales in its latest quarterly results, which it attributed to lower volume in the Revelyst adventure sports portfolio, which includes Fox, Giro, and Camelbak brands, and…

News November 7, 2024
Quiksilver Hires Mark Simpson to Lead Sales

Quiksilver Hires Mark Simpson to Lead Sales

SES stopped by Quiksilver’s new offices in Costa Mesa Monday to talk the team, including Mark, who is the new VP of sales, GM/SVP Ryan Mangan, O5 Group's David Franco,…

Executive Edition November 5, 2024
VF Corp.’s Transformation Designed for Profitability – With or Without Growth

VF Corp.’s Transformation Designed for Profitability – With or Without Growth

Vans and The North Face parent company VF Corp. committed to medium-term financial targets at its Investor Day on Wednesday, where its executive team updated analysts on its sweeping restructuring…

News November 5, 2024
Herschel Expands into Outdoor Technical Bags for Snow, Surf Channels

Herschel Expands into Outdoor Technical Bags for Snow, Surf Channels

Co-founders and co-owners Lyndon and Jamie Cormack are avid snowboarders and surfers, and have now launched a technical outdoor bag collection that can be used off the pavement. The new…

News November 4, 2024
Why Flated’s Founders Pivoted from SUPs to Car Accessories

Why Flated’s Founders Pivoted from SUPs to Car Accessories

When inflatable stand-up paddleboards (SUPs) first entered the market, Ryan Guay remembers that initially there was pushback from consumers who doubted they were durable enough for the outdoors. “And meanwhile,…

News November 4, 2024
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series