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Birdwell CEO Talks Strategy for the Fast-Growing Legacy Brand

Birdwell CEO Talks Strategy for the Fast-Growing Legacy Brand

The new Birdwell owners, who have deep roots at Facebook and a passion for surfing, may have the perfect formula for growing a heritage brand in the modern world.

News July 23, 2019
Hurley Launches Jamaica Collection with ‘Shama the Superman’

Hurley Launches Jamaica Collection with ‘Shama the Superman’

Elishama Beckford is on the Jamaica national team and will have a chance to qualify for the Olympics at the ISA World Surfing Games in September.

News July 22, 2019
Billabong Women’s Launches Collection with YouTube Influencer

Billabong Women’s Launches Collection with YouTube Influencer

The newest collaboration is with Summer McKeen, a YouTube Influencer with two million subscribers who decided to take up surfing.

News July 19, 2019
Pura Vida Owners on Why They Sold and What They Learned Along the Way

Pura Vida Owners on Why They Sold and What They Learned Along the Way

The sale of Pura Vida to Vera Bradley closed Tuesday, so we followed up with Founders Paul Goodman and Griffin Thall to find out more about why they sold the…

News July 18, 2019
What Charlie Setzler Has Learned About Retail – and the Industry

What Charlie Setzler Has Learned About Retail – and the Industry

A wide-ranging talk with Charlie about lessons learned as a retailer he didn't know as a brand sales executive, what he thinks about the state of the industry now that…

Executive Edition July 16, 2019
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series