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‘They Broke the Marketing Funnel’: How to Market to Gen Z Shoppers
From researching discounts and product reviews to creative empowerment and AI skepticism, experts at NRF’s Big Show '26 had a lot to share about the behaviors and values of younger...
Executive Edition
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Hurley Names New CEO
Hurley has a new leader after former VP/GM Bob Coombes returned to Nike.
News June 25, 2019Tilly’s Launches Major New Women’s Brand
The line has a more elevated, sophisticated and fashionable vibe than we have seen from Tilly’s house brands before. We have lots of photos.
Executive Edition June 24, 2019Breaking Down the Pura Vida Acquisition
New Pura Vida owners Vera Bradley provided many more details about the acquisition, Pura Vida's business, and the go-forward plan on a conference call this morning.
Executive Edition June 20, 2019Pura Vida Acquired by Vera Bradley for $75 million
Vera Bradley is buying 75% of the fast-growing Pura Vida, which reported an astounding revenue figure in 2018.
News June 20, 2019

















