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REI Executive on the Changing Apparel Mix

REI Executive on the Changing Apparel Mix

Michele Orr, the merchandising manager for apparel, answered a few questions for us about the updated approach to apparel at REI.

News February 5, 2019
New Dakine Global GM Shares What’s Next for the Brand

New Dakine Global GM Shares What’s Next for the Brand

We talk with David Orr about where he sees opportunity for Dakine and about how the relationship between new owner Marquee Brands and licensee JR286 works when it comes to…

Executive Edition February 4, 2019
Sanuk Hits Bump in The Road

Sanuk Hits Bump in The Road

A look at how Sanuk's sales have unfolded this year and how they diverge from other brands in the Deckers portfolio.

Executive Edition February 4, 2019
Action Sports Network Acquired by Major Media Player

Action Sports Network Acquired by Major Media Player

Surfer, Bike, Powder, the Transworld titles, and Snowboarder are now the property of the owner of Men's Journal, Us Weekly, Star and the National Enquirer.

News February 2, 2019
More Photos from Outdoor Retailer Snow Show

More Photos from Outdoor Retailer Snow Show

It was a busy day two at the OR Snow Show Thursday.

News February 1, 2019
Photos from the OR Snow Show

Photos from the OR Snow Show

By combining outdoor companies with snow brands, the show is much more vibrant than when it was only dedicated to snow.

News January 31, 2019
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series