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Outdoor Industry Trends: Consumer Shifts & Top Brands for 2025
Executive Edition
Latest Posts
Changes Coming to DC
A talk with new Global GM Mike Jensen about a new brand position, the return of a DC visionary, a change in distribution, and a shift in marketing strategy
Executive Edition February 27, 2017Billabong Struggles in First Half
While the Americas showed signs of profit improvement, many other factors weighed on total company results. We have details about how the Billabong, RVCA and Element brand performed in the…
Executive Edition February 24, 2017Billabong Sells Tigerlily for A$60 Million
Tigerlily is the second brand Billabong has sold recently as it moves to simplify its brand portfolio
News February 23, 2017SIMA Consumer Study: Amazon Largest Industry Channel, Female Fashionista Big Opportunity
Several interesting details emerged from a new Consumer Insights Report about the surf-inspired consumer market
News February 22, 2017Macy's Expects No Improvement in 2017
The retailer also outlined plans for improving business in the future on an earnings conference call this morning
Executive Edition February 21, 2017Vans Kills It in Q4 and 2016
What tough market? Details about how Vans performed around the globe and overtook The North Face to become VF's largest brand.
Executive Edition February 17, 2017

















