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BN3TH Expands Leadership Team, Pivots to College Athletics with New Marketing Campaign
Executive Edition
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Dakine Makes Play to Grow Beyond Core with New Categories, Retail Relationships
At the same time, the brand has ramped up its commitment to surf and snow marketing and the specialty channel while looking to widen its reach beyond it.
Executive Edition March 25, 2025
Altra President Jen McLaren Shares Go-Forward Plan
The Altra leader shared the brand’s annual revenue, the running category Altra will target next, and the wholesale strategy at VF Corp.'s Investor Day earlier this month.
Executive Edition March 25, 2025
Rip Curl Names Nike Veteran Ashley Reade CEO
Reade will report to newly appointed KMD Brands Group CEO Brent Scrimshaw, who is also a former Nike executive.
News March 24, 2025
New Nike CEO Shares Plans for Rebuilding Wholesale Relationships, Collaboration with Kim Kardashian’s Skims
Nike reported revenue declines in every region and channel. Converse is also struggling.
Executive Edition March 21, 2025
The National Ski & Snowboard Retailers Association Refreshes Board of Directors
Retailers from Wisconsin, Maine, and New Hampshire have joined the board as one longtime member moves on.
News March 21, 2025
L.L.Bean Revenue Flat in 2024
The outdoor retailer called the retail environment "challenging" because of inflationary headwinds and decreased consumer spending in the outdoor sector.
News March 20, 2025
Latest Liberated Bankruptcy Updates After Court Hearing
Several details emerged during a court hearing Wednesday including the interest level in acquiring Liberated's international operations, and the resolution of a dispute between Liberated and the new Spyder licensee.
Executive Edition March 20, 2025
Outdoor Retailer Confirms Speakers, Including Google’s Joe Bush and Salomon’s Jenni Staudacher
Speakers, which also include Cotopaxi CEO Lindsay Shumlas, will unpack the biggest issues in the outdoor industry, such as AI's impact on retail and challenges and opportunities in the outdoor…
News March 19, 2025
Overland Expo SoCal Draws Big Crowds, Happy Exhibitors in Debut Show
The OC Fair & Event Center was packed for the event, with 19,000 attendees perusing the 303 exhibitor booths that offered a wide range of products including $500,000 overlanding rigs,…
News March 18, 2025
