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Outdoor Industry Trends: Consumer Shifts & Top Brands for 2025

Circana’s Matt Tucker shares the latest shifts in consumer behavior impacting the outdoor industry, from e-commerce growth to top-performing brands.

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Arc'teryx in Covent Garden London

Arc’teryx Parent Amer Sports Raises Guidance Post-Fireworks Controversy

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Colin Ingram HOKA Jen McLaren Altra

Trail Running Footwear Competition Heats Up

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Neil Fiske Black Diamond

Black Diamond Continues to Rebuild North America Wholesale Business

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Yeti

Yeti Offsets U.S. Market Challenges with International Growth in Q3

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Latest Posts

Sol Republic launches wireless speaker

Sol Republic launches wireless speaker

Committed to changing the world one listener at a time, SOL REPUBLIC announces PUNK, its ultra-portable, rugged and surprisingly loud Bluetooth speaker that fits in the palm of your hand.

News September 23, 2014
Noi Kaulukukui named Northern California sales rep for Dragon

Noi Kaulukukui named Northern California sales rep for Dragon

Dragon Alliance is happy to announce the addition of Noi Kaulukukui to its sales force.

News September 23, 2014
Carlo Imò appointed head of Kering Asia Pacific

Carlo Imò appointed head of Kering Asia Pacific

Kering today announces the nomination of Carlo Imò as Head of Kering Asia Pacific, effective December 1st, 2014.

News September 23, 2014
Granger Larsen signs two-year deal with BBR surfwear

Granger Larsen signs two-year deal with BBR surfwear

Buccaneer Board Riders (BBR) announced today it has signed current ASP/WQS World #58 Granger Larsen to its surf team.

News September 22, 2014
Chris Pastras joins Richer Poorer

Chris Pastras joins Richer Poorer

Richer Poorer, an accessories brand focused on the sock and underwear categories, brings on skate legend and industry veteran Chris Pastras to head up marketing for the brand’s action sports…

News September 22, 2014
Tony Hawk and friends celebrate the 11th annual Stand Up For Skateparks benefit In Beverly Hills

Tony Hawk and friends celebrate the 11th annual Stand Up For Skateparks benefit In Beverly Hills

With DJ Z-Trip spinning and mashing sounds atop the 13-foot halfpipe, Tony Hawk's 11th-annual Stand Up For Skateparks benefit came to a climactic conclusion with Hawk and other top skate…

News September 22, 2014
Strange Rumblings available on iTunes this Tuesday

Strange Rumblings available on iTunes this Tuesday

Strange Rumblings in Shangri La is a mix of high performance surfing and stunning cinematography that documents our unforgettable worldwide journey in search of surfing’s own holy grail.

News September 22, 2014
ThirtyTwo's new site drops as many regions feel first winter chill

ThirtyTwo's new site drops as many regions feel first winter chill

ThirtyTwo is revealing its new global site and online store today shortly after many regions felt winter’s chill with the first frost and freeze of the upcoming snow season.

News September 22, 2014
D'Blanc signs Noa Deane

D'Blanc signs Noa Deane

D’BLANC, a California-based premium eyewear brand, is proud to announce that Australian phenom Noa Deane has officially joined the team.

News September 22, 2014

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series