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Outdoor Industry Trends: Consumer Shifts & Top Brands for 2025
Executive Edition
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Vans Surf presents the Nathan Fletcher Pack, available now
Nathan Fletcher is without a doubt, a living legend! From 1-foot waves to 100, there isn’t anywhere on the planet where you won’t see Nathan dragging an amalgamation of experimental…
News July 2, 2014The new Rusty North America targets a younger, more progressive customer
The brand is undergoing a fundamental shift in positioning to better align with Rusty’s aesthetic globally. Rusty U.S. and global leaders explain the shift, the new look for women, and…
Executive Edition July 2, 2014Seventh annual “Pipeline to a Cure” to honor the Hennessy family
For more than 25 years, Jerry and Cheri Hennessy and their family have supported the Cystic Fibrosis cause, helping to raise millions of dollars for research to find a cure.…
News July 2, 2014Lost to relaunch women's collection for Spring '15
Lost International CEO Joel Cooper provides some details about the new look and structure for the women's collection.
News July 1, 2014SIMA Humanitarian Fund to benefit from Switchfoot Bro-Am
The SIMA Humanitarian Fund has partnered with the Switchfoot Bro-Am as they celebrate the 10th anniversary of their event this July 11 and 12.
News July 1, 2014Firewire embraces Sustainable Surf's 'ECOBOARD Project' program 100%
An early adopter of the 'ECOBOARD Project' program through the release of its TimberTEK construction 18 months ago, Firewire is pleased to announce that it has converted 100% of all…
News July 1, 2014GoPro selects Hookit to track and measure its athletes' social engagement
GoPro, leader in shared and viral media content, uses San Diego-based Hookit to track, monitor, quantify and rank its athletes’ exposure and activity in social media through a custom index…
News July 1, 2014Malakye.com presents the Shmooz at Agenda on July 11
Malakye (https://www.Malakye.com/), the leading careers website for professionals and companies in lifestyle-driven industries, presents the Shmooz at Agenda in Long Beach on Friday, July 11th, 2014, from 11am-4pm.
News July 1, 2014

















