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Hawaiian Ben Aipa to be honored at surf show this weekend

Hawaiian Ben Aipa to be honored at surf show this weekend

International Surfing Hall of Fame member Ben Aipa's dedication as a surfboard shaper, surfer and coach has spanned half a century. Aipa will be honored this weekend, May 17 and…

News May 13, 2014
Peter Dodd, Electric brand manager for Australasia, steps down after 14 years

Peter Dodd, Electric brand manager for Australasia, steps down after 14 years

Electric announced today that Peter Dodd, Brand Manager for Australasia, is stepping down after 14 years with the brand. As of today, Damion Fuller has joined the company as General…

News May 12, 2014
Firewire teamriders dominate ASP Rio event

Firewire teamriders dominate ASP Rio event

In unprecedented affirmation of the performance characteristics of Firewire’s parabolic rail, EPS/Epoxy sandwich construction, Firewire teamriders Sally Fitzgibbons and Michel Bourez won their respective divisions at the 2014 Billabong Rio…

News May 12, 2014
The Highline Festival of Surfing announces 2014 dates

The Highline Festival of Surfing announces 2014 dates

The Highline Festival of Surfing will be held at the Sweetwater Music Hall in Mill Valley, California from September 5-7, 2014.

News May 12, 2014
The retail report on new brand Vissla

The retail report on new brand Vissla

We visited key accounts in Southern California and spoke with others in Florida and Virginia Beach to see how retailers and consumers are reacting to Paul Naude's new brand.

Executive Edition May 11, 2014
Paul Naude on Vissla launch at retail

Paul Naude on Vissla launch at retail

After our store tour to check out Vissla on retail floors, we followed up with Paul Naude and asked him a few questions about the launch.

Executive Edition May 11, 2014
Website launched to raise money for recently paralyzed local skater Ian Imes

Website launched to raise money for recently paralyzed local skater Ian Imes

Friend, bother, son - Ian Imes was paralyzed on April 5th, 2014 by a hit and run driver, while skateboarding Santa Monica, California. Ian is an important part of the…

News May 8, 2014
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series