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Roark founder on the brand's integrated storytelling strategies

Roark founder on the brand's integrated storytelling strategies

A conversation with Roark Founder Ryan Hitzel about winning SIMA’s Men’s Marketing Campaign of the Year and how storytelling through product and marketing is attracting a following. Plus, how the…

Executive Edition April 20, 2014
Etnies team spends spring holiday in the streets with the homeless

Etnies team spends spring holiday in the streets with the homeless

With 5,000 displaced individuals living in the 52 square blocks of Skid Row, the etnies team celebrated the spring holiday in the streets serving those in need today.

News April 19, 2014
Urban Outfitters appoints Trish Donnelly president of Urban Outfitters brand, North America

Urban Outfitters appoints Trish Donnelly president of Urban Outfitters brand, North America

Urban Outfitters, Inc. (Nasdaq:URBN), a leading lifestyle specialty retail company operating under the Anthropologie, Bhldn, Free People, Terrain and Urban Outfitters brands, today announced the appointment of Trish Donnelly to…

News April 17, 2014
Surftech announces Chris Dunn as new CEO

Surftech announces Chris Dunn as new CEO

Surftech is pleased to announce the addition of Chris Dunn as our newly-appointed CEO.

News April 16, 2014
Burton Snowboards announces partnership with Mt. Hood Meadows Resort to bring youth Learn To Ride programs to the Pacific Northwest

Burton Snowboards announces partnership with Mt. Hood Meadows Resort to bring youth Learn To Ride programs to the Pacific Northwest

Today, Burton Snowboards is excited to announce it has partnered with Mt. Hood Meadows Resort to bring year-round, youth focused learn to ride programs to Oregon, including a PE Snowboarding…

News April 16, 2014
7th Street Surf Shops defends NE Oakley Surf Shop Challenge title

7th Street Surf Shops defends NE Oakley Surf Shop Challenge title

Surf shops from around the Northeast U.S. duked it out this week in less than ideal conditions in search of a victor for the 2014 Oakley Surf Shop Challenge regional…

News April 16, 2014
Body Glove welcomes Maz Quinn to the team

Body Glove welcomes Maz Quinn to the team

Press release:

News April 16, 2014
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series