Shop Eat Surf Outdoor

Latest Posts

John Wilson to receive Dick Baker Memorial  Award

John Wilson to receive Dick Baker Memorial Award

Press release:   ALISO VIEJO, Calif. (April 29, 2013) – As a part of the Surf Summit 16 Closing Ceremonies on May 17 in Los Cabos, former SIMA President and…

News May 13, 2013
Dragon unveils new floatable sunglasses

Dragon unveils new floatable sunglasses

Press release:   Carlsbad, CA (May 8, 2013) -­- Dragon has seamlessly blended fashion with function to create the H20 Floatable Collection—its first ever line of floating sunglasses. Made for…

News May 13, 2013

Una Baker holds breast cancer surf contest

Una Baker is connected. Very connected. The wife of surf industry insider Dick Baker is helping to organize a surf contest to raise awareness about breast cancer. You can also…

News May 13, 2013
The Collective will examine juniors market

The Collective will examine juniors market

Here are some details about The Collective, an event at The Camp I'm working on with Foam Magazine. The team at Foam and I have lined up influential industry executives…

News May 13, 2013

Industry helps with clean water project

I am tied up on several projects this week so wasn't able to go in person to the press conference yesterday at the Ocean Institute of Dana Point kicking off…

News May 13, 2013
Updated vision for ONeill Girls with new VP

Updated vision for ONeill Girls with new VP

O'Neill Girls hosted a big event Thursday in Laguna Beach called Generation Next. I wasn't able to go, but followed up to get an update about what is new with…

News May 13, 2013
Atwater outfits Anaheim Ducks players

Atwater outfits Anaheim Ducks players

A stream of Ducks players are stopping by Atwater offices lately to pick up clothes. Atwater, an up-and-coming surf brand in Newport Beach, made the Ducks connection through a friend…

News May 13, 2013
Don Brown on marketing the GvR contest

Don Brown on marketing the GvR contest

I stopped by the concert and party Saturday night for Etnies GvR skate contest. The event attracted about 18,000 people over the weekend and is parent company Sole Technology's biggest…

News May 13, 2013
ZJ Boarding House: What’s selling now

ZJ Boarding House: What’s selling now

Fall goods have been in stores for awhile now so I thought I'd check in with ZJ Boarding House in Santa Monica to see what is selling well. I also…

News May 13, 2013
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series