Kevin Hart Enters Strategic Partnership With Authentic Brands Group
Hart becomes shareholder in world’s leading owner of sports, media, entertainment and lifestyle IP.
Press Releases January 6, 2026
Latest In: Press Releases
BOTE Expands Kayak Line with New Koda Aero
The Koda Aero kayak is compatible with BOTE’s ecosystem of accessories and is available now.
Press Releases January 5, 2026
Nidecker and SOREL Reimagine the Caribou
The boot returns with modern technology for Winter 2026/27.
Press Releases January 5, 2026
Salt Life Marks One-Year Turnaround with Major Partner Expansion at Surf Expo
Surf Expo will serve as the brand’s most comprehensive industry showing since its acquisition by Iconix International.
Press Releases January 5, 2026
Free Fly Welcomes Pro Surfer Cam Richards to Ambassador Team
Free Fly collaborates closely with each of its ambassadors to inspire and innovate new apparel and outerwear pieces.
Press Releases January 5, 2026
Arbor Announces the Launch of Red Gerard’s First Pro Model Snowboard
A limited early release of 200 snowboards is available now, the full release will be in the Fall…
Press Releases January 2, 2026
Thirtytwo Welcomes Ellie Weiler to Its Snowboard Team
After five years of riding for the brand, Weiler officially joins a roster that includes Pat Fava, Phil…
Press Releases January 2, 2026
Vissla Welcomes Yago Dora to the Team
The partnership will extend beyond competition, with collaborative storytelling, film, and creative projects planned throughout the year.
Press Releases January 2, 2026
OluKai Premieres We Go: Path to The Eddie Season 2 at Surf Expo
The event will feature special guest and Eddie Champion Luke Shepardson.
Press Releases December 30, 2025
Firewire Surfboards Introduces Proflex Technology, Its Most High-Performance Construction Yet
Kelly Slater and Mike Woo’s Slater Designs Spaceship debuts as the first board to showcase Firewire’s ultimate Proflex…
Press Releases December 23, 2025
Jeep Brand Returns to X Games Aspen 2026 With Elevated Partnership
The newly minted X Games Aspen 2026 Driven by Jeep marks a major milestone in the long-standing relationship…
Press Releases December 23, 2025
