adidas Skateboarding releases their latest video, “20|50”, a celebration of the artist, street skateboarding pioneer, and brand’s very own Mark Gonzales, as well as their youngest Pro team rider, Tyshawn Jones. The duo, who are celebrating a 50th and 20th birthday this year, push across New York City in a free-flowing 8-minute edit directed by legendary skateboard filmmaker, Aaron Meza. The video captures the pair meeting up with friends and strangers as they utilize their city as a creative canvas and an environment of endless opportunities.
Fast cuts and wide angles track one generational icon to the next, the film features highlights of Jones’ display of control and power on a skateboard and Gonzales’ spontaneous creativity. Despite thirty years between them, Gonzales and Jones share the common ground of skateboarding, unifying the duo in their home of New York City.
Also making cameos in the clip are fellow team riders Mark Suciu, Nestor Judkins, and Frankie Spears. “20|50” was shot by Roger Bagley and Chris Mulhern.
Watch adidas Skateboarding’s newest video here:
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About adidas Skateboarding
Founded in 1998, adidas Skateboarding creates footwear and apparel for skateboarders distributed through a global network of skateboarding retailers. adidas skateboarding supports a group of iconic, elite, and trend setting professional and amateur skateboarders from all over the world including Mark Gonzales, Dennis Busenitz and Na-kel Smith. adidas Skateboarding is a segment of adidas Originals, a division of the adidas Group.