Baja Llama Expands Sales Force Nationwide, Unveils New Collections

Additionally, Baja Llama plans to soon announce new collabs and custom collections for the upcoming season.
Published: July 15, 2025 Press Release

Baja Llama, the brand that blends adventure with style, is thrilled to announce significant milestones in its growth, including the expansion of its wholesale team and a fresh lineup of exciting collections. These developments highlight the brand’s dedication to growth, innovation, and bringing its bold lifestyle to a larger audience across the United States.

As part of its ongoing commitment to providing more service to their retail partners and expanding its reach, Baja Llama has invested in their dedicated wholesale team that now covers nearly the entirety of U.S. This strategic expansion of the brand’s sales force is expected to accelerate sales and brand awareness, allowing Baja Llama to strengthen its relationships with retailers and build on its growing presence in the fashion, surf, and outdoor industries.

“We’ve always believed in creating products that inspire adventure,” said Jeff Anderlite, CoFounder of Baja Llama. “Expanding our wholesale team means we can share that vision with even more people and introduce our lifestyle to a broader audience and inspire them to Fight Against Boring. It’s a pivotal move for us, and we couldn’t be more excited about what’s to come.”

New Product Lines & Collaborations to Kick Off Spring 2026

Baja Llama’s One Offs, limited edition button ups collection has been a huge hit during prebooks so far and they bring another exciting new product line for the brand. These unique styles reflect the brand’s commitment to quality craftsmanship and artistic expression, with each product telling a unique story. Fans of Baja Llama will appreciate the exclusivity and attention to detail that defines these pieces, made to cater to those who embrace the extraordinary.

Additionally, Baja Llama is excited to soon announce new collabs and custom collections for the upcoming season. This will be similar to the Collaboration with NEXCOM which blended well-known Naval elements with a Baja Llama flair. These partnerships allow the brand to reach a new audience and further reinforces Baja Llama’s ethos of boldness, adventure, and community.

Another exciting development is Baja Llama’s first full pre-season sale booking program for the Spring 2026 collection. This move is a significant step in the brand’s growth, allowing retailers and fans to secure their pieces early and helping Baja Llama plan for a successful launch. The prebooks will showcase the brand’s latest collections and demonstrate Baja Llama’s readiness for the future. Listed below are the highly regarded sales groups who have come on to help pioneer the growth of the brand.

Adams Outdoor Sales – Midwest

All Roads North – New England

Athena Sales – South Central

Awesome Outdoors Group – Southeast

Seasons, Tides, Trends – Puerto Rico & Caribbean

Urban Outdoor Sales – Rockies

Baja Llama’s Commitment to Adventure and Style

Baja Llama’s philosophy has always been about embracing the wild side of life, whether that’s through the products they create or the adventures they inspire. The brand is expanding its offerings, building stronger connections with customers, and creating products that celebrate a lifestyle of adventure, individuality, and freedom. The brand’s unique collections are built to last, combining artistic flair with durability to match the adventurous spirit of those who wear them.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series