Carve Designs Launches “Zen Lux” with Lisa Moir

The collection debuts Aug. 13 and reflects a shared vision rooted in design sensibility, coastal spirit, and commitment to sustainability.
Published: August 11, 2025 Press Release

Sausalito–based women’s swimwear and lifestyle brand Carve Designs announces the launch of Zen Lux, a limited-edition capsule collection created in collaboration with local stylist and creative director Lisa Moir. The collection debuts August 13 and reflects a shared vision rooted in design sensibility, coastal spirit, and commitment to sustainability.

The Zen Lux capsule blends Carve Designs’ technical performance swimwear with Lisa’s refined, minimalist aesthetic. Known for her work with Apple, Kinfolk, Levi’s, REI, and Vogue, Lisa has been a long-time member of the Carve Designs creative community. The collaboration draws inspiration from two landscapes that have recently shaped her work: the lush stillness of Hawaii and the grounding greens of British Columbia.

“Collaborating with Lisa Moir on the Zen Lux collection felt less like a project and more like a creative awakening,” said Jennifer Hinton, Co-Founder of Carve Designs. “A long-time part of the Carve family, Lisa understands our brand at its core: its rhythm, its roots, and the women we design for. But this collection was something different. Lisa invited us into her world, one grounded in intuition, balance, and a deep connection to nature and challenged us to see through a new lens. Together, we played with palettes and prints that feel undeniably Carve, yet elevated with Lisa’s signature edge and artistry. The result is a collection that feels both grounded and transcendent: familiar, yet entirely fresh.”

“I’m thrilled to introduce the Zen Lux capsule in collaboration with Carve Designs,” said stylist Lisa Moir. “This collection captures the harmony of where fall meets the tide: a reflection of the balance I find when rooted in nature. Inspired by the lush stillness of Hawaii and the grounding greens of British Columbia, two landscapes that have been speaking to me lately. The designs feature clean silhouettes, a soft batik print, and a color story steeped in serenity. Zen Lux is my ode to the places that shape me and the calm they bring.”

The Zen Lux capsule features Carve Designs’ signature compression swimwear alongside new silhouettes designed for studio-to-sea versatility. Pieces include:

  • Serenity Compression One Piece – $118
  • Korbyn Compression Top – $72
  • Serenity Tankini – $78
  • Sanitas 2.0 and Pipa Compression Bottoms – $64
  • New: Saluda Compression Tight – $88

The collection debuts in two custom color stories co-created with Lisa:

  • DK. FIR BATIK – a meditative geometric print inspired by shadow and sun
  • DK. FIR – an earthy, grounding solid

With its local creative roots, sustainability focus, and blend of performance and style, Zen Lux reflects the best of Bay Area design culture — merging technical innovation with an authentic connection to nature.

About Carve Designs

Headquartered in Sausalito, California, Carve Designs is a pioneering apparel brand founded on the principle of “carving a path, whether in surf or just in life.”  From its 2003 launch as a beach apparel company selling rash guards and board shorts, Carve Designs has evolved into a complete outdoor lifestyle brand offering surf, swim, and lifestyle clothing for people who long for that same calm and content feeling that inspire them at the beach where Carve Designs was born. Please visit the website at www.carvedesigns.com.  Follow on Facebook and Instagram.

About Lisa Moir

Lisa Moir is a fashion and prop stylist based in Mill Valley, California, known for her minimalist, organic aesthetic and versatile storytelling across fashion, editorial, and lifestyle projects. Born and raised in Canada, Lisa holds degrees in Fashion Design and Graphic Arts, and her multifaceted background—ranging from textile and packaging design to assisting for bands like Arcade Fire—shaped her refined visual sensibility. In her career, Lisa has collaborated with top global brands including Carve Designs, Apple, Levi’s, Gap, Google, Nike, REI, West Elm, Coca‑Cola, Disney, Honda, and Target. Her editorial contributions grace the pages of Vogue, Elle, Domino, Kinfolk, O, Vanity Fair, Wired and more.

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Strategy & Planning Series
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Strategy & Planning Series