Champion And  Hyperfly Collaborate On Jiu-Jitsu Kimono

The Champion x Hyperfly Gi will be sold exclusively at ComplexCon Long Beach on Nov 3.
Published: November 1, 2018 Press Release

When Manny Martinez, the Global Brand Ambassador for Champion, and the team behind Hyperfly first met 10 years ago, the master plan was to build a unique Jiu-Jitsu kimono that brought the worlds of Champion and Hyperfly together in a thoughtful process. Judging by the results of their latest collaboration, it was more than worth the wait.

With the explosive growth of Jiu-Jitsu across the globe, Hyperfly has been leading the way with an obsessive dedication to craftsmanship blended with aesthetics that have brought a new level of flyness to the gentle art like nothing before.

The Hyperfly x Champion Gi is, indeed, a beautiful beast with its handcrafted 450gm Pearl weave cotton jacket accompanied with a gusseted 10oz twill cotton pants reinforced with knee padding. The Champion ‘C’, an iconic signature, is triple stitched on the left chest balanced with Champion branding embroidered down the full length of the right sleeve while Hyperfly’s battle insignia is embroidered on the left arm. As is with every Hyperfly kimono, their world famous “You Can’t Teach Heart.” mantra is printed on the inner left side jacket. Punctuated with the mini ‘C’ placed on the bottom left sleeve, this Gi is built for battle yet, with looks so fly, it’s sure to put streetwear in a rear naked chokehold.

Available in Bright White and Battle Navy, the Champion x Hyperfly Gi will be sold exclusively at ComplexCon Long Beach on Nov 3rd 2018. Drop is limited to 200pcs at $300 per gi. A limited edition in red was made for special friends of Champion and Hyperfly. Go to HyperflyBrand.com for more info or email pr@HyperflyBrand.com.

About Champion

Champion is the premium athleisure destination rooted in original and authentic design. The home of the hoodie, origin of the sweatshirt, pioneer of the Reverse Weave, Champion has always had innovation at its core. Original designs are elevated with superior craftsmanship and fresh details to become premium athleisure icons. Built on a century’s worth of heritage, Champion constantly regenerates itself for today. The signature ‘C’ is a symbol of authenticity, worn by artists, athletes and creatives worldwide.

About Hyperfly

Founded in 2011, Hyperfly handcrafts the finest kimonos and martial arts gear. The story of Hyperfly’s journey connects deeply to its mantra, “You Can’t Teach Heart.” As authenticity, diligence, and perseverance have become the core values of the company, Hyperfly has been able to create a community of fighters who share the same DNA.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series