’47, a privately held premium sports lifestyle brand today announced a partnership with global arts festival, POW! WOW! The partnership will make ’47 the exclusive headwear provider of the non-profit’s festivals. The iconic headwear and apparel brand will kick off with two signatures styles, the ’47 CLEAN UP and ’47 CAPTAIN, with plans to expand the collection in the future.
“POW! WOW! celebrates the arts and unites creatives across the globe. At ’47 our DNA celebrates the power of self-expression, so we’re very proud to partner as title sponsor and exclusive headwear provider of a likeminded group,” said Steven D’Angelo, co-owner of ’47. “Creativity is a vital part of our business and POW! WOW! harvests and shares that culture.”
“POW! WOW! is a community project dedicated to city beautification and bringing people together through the arts,” said Jasper Wong, the creator and lead director of the festival. “We could not make this happen without the generosity of like-minded brands like ’47. They are helping to keep the arts alive in neighborhoods around the globe.”
’47’s brand platform LET YOUR YOU OUT admires and encourages individuality. POW! WOW! brings this brand spirit to life through a community of artists that share similar values. Product is currently available for purchase on POW! WOW!’s website.
About ’47
’47 is a privately held sports lifestyle brand founded in Boston, MA, by twin brothers, Arthur and Henry D’Angelo in 1947. The D’Angelos were entrepreneurial pioneers who were quick to see the future of sports licensing by selling pennants and other sports memorabilia on the streets around Fenway Park. Through a combination of hard work, sound instincts and incredible passion, the brothers were able to grow their business from a single street cart to a premier sports lifestyle brand that uniquely melds sport and style. Previously known as Twins Enterprises, ’47 is currently managed by Arthur’s four sons, Bobby, David, Mark, and Steven.’47 is a proud partner of Major League Baseball, the National Football League, the National Hockey League, the National Basketball Association and over 900 collegiate programs and owner of Old Time Sports. ’47 employs over 250 corporate and retail associates around the world and is headquartered in Boston and Westwood, MA. For more information, please visit www.47brand.com.
About POW! WOW!
POW! – It’s the impact that art has on a person. WOW! – It’s reaction that art has on a viewer. Together they form POW WOW, which is a Native American term that describes a gathering that celebrates culture, music and art.
Centered around a weeklong event in Hawaii, POW! WOW! has grown into a global network of artists and organizes gallery shows, lecture series, schools for art and music, mural projects, a large creative space named Lana Lane Studios, concerts, and live art installations across the globe. The central event takes place during Valentine’s Day week in February in the Kaka’ako district of Honolulu, and brings over a hundred international and local artist together to create murals and other forms of art. The festival is expanding to cities and countries such as Taiwan, Long Beach, Israel, Singapore, Jamaica, Washington D.C., Guam, New Zealand, Germany and more. For more information, please visit https://powwowhawaii.com.
