For the second year in a row, BYRD Hairdo has earned a 2017 GQ Grooming Award for their Hydrating Bodywash — or as GQ called it “The best body wash for staying in a beach mentality.”
Ocean inspired with natural ingredients like aloe vera, sea kelp, green tea, and pacific sea salt, BYRD’s Hydrating Bodywash creates that “out of ocean feel” without having to leave the shower.
“It’s an honor to be nominated for a GQ Grooming Award for a second year in a row,” said Chase Wilson, BYRD Founder. GQ is the bible of men’s fashion, so they obviously have their finger on the pulse of what products work and are very selective with what brands they endorse. Receiving their stamp of approval on our Bodywash is the ultimate credibility and a great reminder that we must be doing something right.”
The announcement of this year’s GQ Grooming Award comes on the heels for what has been a successful fall for the BYRD Bath Collection. Since its relaunch in mid-September, which included new packaging, a dent-free bottle, and improved pricing, Hydrating Bodywash has been one of BYRD’s top selling products. Supporting BYRD’s Hydrating Bodywash in the BYRD Bath Collection are Purifying Shampoo and Lightweight Conditioner.
In 2016, BYRD was awarded Breakout Brand of the Year for its line of Pomades (Classic, Matte, and Light) and Surfspray. Now, with back-to-back GQ Grooming Awards, the brand is setting their sights on another busy holiday season, as BYRD continues to elevate its DTC presence, while still supporting retail through local activations and product news.
For more information on the BYRD Bath Collection, the Original BYRD Hairdo Collection, or the BYRD’s Nest Barber Shop locations, click here.
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