Multi-brand lifestyle company K-Swiss Global Brands (KSGB), a division of E-Land Group and owners of K-Swiss, Palladium, PLDM, OTZ Shoes, SUPRA Footwear (SUPRA) and KR3W Denim Co. (KR3W), has announced the appointment of Christophe Mortemousque as Brand President of Palladium. Prior to this appointment, Mortemousque was President of Palladium France. Mortemousque joined Palladium in 1997, and became the owner of the brand in 2006, running the brand for three years, before K-Swiss’ acquisition in 2009. In this new role Mortemousque will remain in Lyon, France and be responsible for global sales, product and marketing for the Palladium brand and will continue to manage the global operations of PLDM, a French-based offshoot of Palladium
Mortemousque will report to KSGB Chairman and CEO Truman Kim, alongside the other KSGB Brand Presidents, Robert “Cape” Capener for the Supra and KR3W brands, and Barney Waters for the K-Swiss brand, both of whom are based at KSGB’s global headquarters in Westlake Village, California.
“The Palladium brand was founded in France in 1947, and EMEA has been our strongest market since the brand relaunch in 2009. I am confident that Christophe can maintain and build Palladium’s ability to blend city function with European style, and to grow the business globally” said Truman Kim, Chairman and CEO of KSGB.
KSGB is a division of E-Land Group, a $10 billion group of companies with over 200 brands, 10,000 retail stores and business across apparel, footwear, retail, hotels, leisure and entertainment.
About Palladium
Palladium was founded in 1947, as outfitters of the legendary French Foreign Legion with their classic canvas Pampa boot. Over 60 years later the timeless design of Palladium’s signature Pampa boot is as relevant as ever and available once again for city explorers worldwide. Since the re-launch in 2009, Palladium has experienced rapid growth and is now available in over 75 countries and in many of the best retail stores around the world.
About KSGB
KSGB is a division of E-Land Group serving as E-Land’s base of operations in the Americas and EMEA. The company is globally headquartered in Westlake Village, CA with offices in Toronto, Haarlem, Lyon, Barcelona, Sydney, Hong Kong and Taipei. KSGB conducts business in more than 100 countries worldwide and will operate up to 500 proprietary retail stores globally by Q1 2016.
About E-Land Group
Established in 1980 in Korea, E-Land has grown to become one of the largest South Korean conglomerates, primarily specializing in fashion and retail distribution. E-Land is Korea’s first and largest integrated fashion and retail company with operations spanning nine different countries across three continents, including Korea, China, India, the United States, Italy and the United Kingdom. Comprised of over 60 affiliated entities, the Company offers close to 200 brands and operates more than 10,000 stores worldwide, recording approximately US$ 10 billion of revenues in 2014. In addition to K-Swiss Global Brands, E-Land’s newer businesses include restaurants, construction and leisure. The Company is actively involved in community service both locally and worldwide through its own E-Land Foundation, being one of the most civically active corporations in Korea, India, Vietnam and China.
