Lolli Swim Launches Exclusive Capsule Swimwear Collection with Sofia Jamora

California swim brand Lolli Swim has launched an exclusive collaborative swimwear collection with model and influencer Sofia Jamora.

Published: September 15, 2017 Press Release

Laguna Beach, Calif. – September 15, 2017 – California swim brand, Lolli Swim has launched an exclusive collaborative swimwear collection with model and influencer Sofia Jamora.

Available exclusively at ilovelolli.com, the new Sof for Lolli capsule collection features reversible black and nude rib, and peach and lavender rib sets ideal for tanning and can be worn as a bra and panty set. Long-time Lolli lover, Sofia Jamora co-designed the collection with Lolli Founder, Vy Nguyen. The new capsule collection is available in sizes XS – XL to be inclusive for all shapes and sizes.

“Lolli cuts are always very cheeky, flirty and fun. Sofia loves tanning in our signature styles but wanted them to fit a curvier girl. To ensure this collection fit a range of body types and sizes, we designed higher cut bottoms and kept the sets simple so you can easily mix-and-match pieces,” said Nguyen.

Sof for Lolli includes cheeky-cut bikini sets and cut-out one-piece in classic triangle cuts and knot front tanks to be easily styled from beach to street. Learn more about the collection at ilovelolli.com/collections/sof-for-lolli.

ABOUT LOLLI

Living life through heart shaped sunnies and pockets full of sugary dreams is Lolli Swim. A California lifestyle collection packed full of playful details in bright fun colors designed by, Vy Nguyen. From sprinkly covered cupcakes to the original cheeky bOw bottom swimmie, Lolli is sure to satisfy everyone’s appetite for sweetness!

 

ABOUT VY NGUYEN, LOLLI FOUNDER AND DESIGNER

Founder/Designer, Vy Nguyen, was born and raised in Southern California. Growing up in the sunshine and having a LOVE for pool parties & long beach days, she began dreaming of her own swimmie line. She learned the ins and outs of the industry from design and merchandising, to production and sales all in Los Angeles. Everything fell into place and Lolli Swim was born in the Summer of 2010.

Lolli’s roots started in Laguna Beach, Ca. The playful line is full of bright fun colors and flirty fits.  Inspired by all things yummy & delicious, Vy always brings a creative look to her swimmies. Seven years later, Vy is still in Laguna Beach designing and drawing inspo from her travels and of course all things SWEET!

You can find Lolli Swim all over the world… From the beaches of California to the magical paradises of Hawaii, Ibiza, Dubai, Japan, Bali and more.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series