DC Shoes is collaborating with Lucasfilm in an epic new footwear and apparel collection that celebrates the original trilogy, with a focus on Star Wars: A New Hope™. The Star Wars™|DC Shoes collection features five unique character-driven capsules that highlight character art of Boba Fett™, Darth Vader™, Luke Skywalker™, the X-wing/R2-D2™, and the stormtroopers. The collection also includes an extensive Essentials capsule that features black Galactic Empire and white Rebel Alliance colorways with a standout blueprint design on some of DC’s bestselling Essential styles.
The collection gives equal love to both the dark side and light side of the Force. But what really makes this collaboration stand out is the attention to detail. With Aurebesh script spelling out iconic quotes, special keychains included with the shoes, and yearbook-style superlative awards on the tees, DC had some fun and kept it authentic throughout. A good example of this is the X-wing inspired Kalis Vulc, which includes a zipper stash pocket on the tongue that cleverly fits the included “Death Star™ Plans” keychain.
We are humbled to work with such an iconic cultural juggernaut as STAR WARS. Aside from being a massive influence on nearly every person at DC Shoes, we love how well the story of underdog rebels upsetting a powerful Empire mirrors the DC brand story.
Michael Minter, Head of Marketing, DC Shoes
TheStar Wars™|DC ShoesCollection will be available globally at select stores and at dcshoes.com on July 9, 2022.
STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.
About DC Shoes
Since 1994, DC Shoes has been committed to progression—from game-changing skate shoe designs to supporting the most groundbreaking skateboarders, snowboarders, and artists in the world. DC helped shape modern collaboration culture by pioneering partnerships with the likes of Supreme, FTP, Shepard Fairey, Buscemi, Doublet, and Carrots. In 2022, DC continues to push the envelope with more exciting collaborations. dcshoes.com @dcshoes @dc_womens
