Dippin’ Daisy’s, the female-founded, LA-made swimwear company is pleased to announce the expansion of its namesake brand into loungewear and intimates, with its first collection launching fall 2020.
Dippin’ Daisy’s aims to inspire confidence in all women who slip on the brand’s comfortable and on-trend loungewear styles.
“With everyone looking to be cozy, but cute, we were super excited to launch this new collection,” said founder Elaine Tran. “This has been one of the most stressful years for everyone, so we wanted to put out a line that was the epitome of relaxation.”
The new line features various styles, including menswear-inspired pajama sets, shorts and pullovers, face masks, hair accessories, as well as bralette and panty options. The loungewear collection is crafted in soft knit fabrics, rayon blends and more, providing comfortable and stylish pieces designed for all-day wear.
The loungewear collections’ color palettes range from mini leopard, stripes, tie-dye, romantic florals as well as styles in solid colors including grey, black, and pink. The loungewear and accessories collection is available in XS to XL sizing and will retail between $6.00 to $52 online and in select retailers nationwide.
For more on Dippin’ Daisy’s, please visit www.dippindaisysswimwear.com and follow the brand on Instagram @dippindaisys.
About Dippin’ Daisy’s:
Founded in 2015, Dippin’ Daisy’s is one of the fastest-growing swim brands on the market today, with over a thousand killer new styles produced yearly. As part of our commitment to the local economy, all our styles are USA-made in Los Angeles, California. Every year, we strive to reduce our environmental footprint through our textiles, our production, and our packaging. With hand-selected luxury fabrics designed to keep their shape and vibrancy over time, we ensure that you feel confident rocking classic, head-turning swim year after year. As a female-founded company, we believe in empowering and creating opportunities for women. That stance is reflected in everything from our accessible price point, to our extended-size label, Curve, to the women’s health initiatives we support. At Dippin’ Daisy’s, we want every girl who slips into our styles to feel powerful, confident, and in love with life, and we actively invest that spirit into every aspect of what we do.