Etnies Announces RP Roberts Apparel Collection

The etnies x RP Roberts collection is the first collection in the etnies collective artist series.
Published: November 16, 2022 Press Release

Today, etnies is announcing an apparel collection with artist, RP Roberts. You might have seen RP’s powerful mountain paintings on Jones Snowboards. It just so happens that RP’s work with Jones and etnies Rider, Jeremy Jones connected him to the brand.  Check out the etnies x RP Roberts collection that captures the essence of the mountains and waves here: https://etnies.com/collections/rp-roberts-collection

RP Roberts grew up in Wales during the 80s and 90s in a town with a small but thriving skate scene.  He’d always drawn and painted, but it was the graffiti scene at the local skatepark’s concrete bowl that got him into street art. The introduction to a brand new art form and sub culture made a real impact on him, and he got more and more into the world of graffiti. He continues to use techniques and influences from this period in the work he creates today.

He was very active in the graffiti world for years alongside his day job, but always dabbled with the occasional graffiti inspired landscape. The day Jones Snowboards contacted him about board graphic art changed his life by allowing him to do art full-time. He’s had art on select Jones boards since 2017.

At a young age, RP drew inspiration from the skate scene in his hometown. His history with etnies goes all the way back to his first pair of Sal 23s. He’s been snowboarding since 1996, and obviously draws his inspiration from those mountains. See more of RP Roberts work on Instagram: @rp_roberts or his site https://rproberts.com.

The etnies x RP Roberts collection is the first collection in the etnies collective artist series. To keep up with etnies, be sure to follow and like:

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About etnies:

Built by skateboarding since 1986, etnies is the first skateboarder-owned and operated global action sports footwear and apparel company. etnies not only pushed the envelope by creating the first pro model skate shoe, but it pioneered technological advances and changed the face of skateboard footwear forever. Today etnies’ vision, led by owner and skateboarder Pierre Andre Senizergues (@pierreandresenizergues), is to remain the leading skateboard footwear company committed to creating innovative products that provide the most style, comfort, durability, and protection possible.  etnies remains driven to taking steps toward sustainable living in our world.

etnies stays true to its roots by sponsoring a world class team of skateboarding, snowboarding, surfing, BMX, and MTB riders, and continues its dedication by giving back to each of these communities. The brand is known for supporting the community with events like the GvR, giving 50,000 pairs of shoes to the homeless and planting more than 2 million trees in the rainforest through the Buy a Shoe, Plant a Tree program.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series