Today, Casio America, Inc. announces G-SHOCK’s return to the US Open of Surfing, happening July 26–August 3, 2025, in Huntington Beach, CA. The US Open of Surfing is one of the biggest summer events for surf fans, making it the perfect backdrop for G-SHOCK to connect with the surf community and spotlight its legacy of absolute toughness.
Throughout the event, attendees can stop by the G-SHOCK booth on Huntington Beach Pier to explore a curated selection of surf-ready watches, including the GBX100S and GLXS5610 series worn by Team G-SHOCK professional surfers Kanoa Igarashi and Bettylou Sakura Johnson. Additionally, fans will have the opportunity to take part in the Toughness Toss for a chance to win a G-SHOCK timepiece and other prizes while supplies last.
As one of the largest action sports festivals in the world, the US Open of Surfing draws hundreds of thousands of fans each year to celebrate world-class surfing, and beach culture. G-SHOCK’s presence at the competition highlights the brand’s long-standing connection to surf culture, its DNA of Shock Resistance and 200-Meter Water Resistance and its overall commitment to designing watches that can handle the toughest conditions.
