LEUS is excited to ignite a partnership with Surf Ranch as the official towel for its facility in Lemoore, Calif. LEUS kicked off the collaboration in July and looks forward to keeping the locker room stacked with premium surf towels and ponchos in addition to providing yoga mat towels for the important pre-surf stretches.
Surf Ranch was revealed to the public in December 2015 and boasts the best man-made wave in history— a 700-yard, high-performance, bi-directional wave suited for progressive maneuvers and deep barrels. Hosting the who’s who of professional and passionate surfers alike, Surf Ranch has risen to global fame through a series of elite events, high performance training and its utopian allure.
“My invite to Surf Ranch couldn’t come soon enough, but when I finally got a chance to ride a few waves it was more than worth the wait,” said Conner Coffin, LEUS co-founder and professional surfer. “I’m so stoked LEUS is officially decking out Surf Ranch with tons of towels. Now I won’t have to bring my own when I come back!”
Launched in 2017, LEUS lit up the surf scene with its innovative towel and poncho designs and quirky campaigns. Bringing fun to a stale space with a heavy hitting roster of professional athletes and artists, LEUS has continued to rise with its expansion into active and yoga markets.
For more about LEUS and to view a complete line of towels, visit https://www.leustowels.com/.
About Surf Ranch:
One hundred miles inland in Lemoore, Calif., Surf Ranch has captured the world’s attention as the best man-made wave in history: a 700-yard, high-performance, bi-directional wave featuring barrel, maneuver and air sections. In 2016, the World Surf League (WSL) purchased Surf Ranch and the Kelly Slater Wave System as it realized the potential for transforming competitive surfing events. Built primarily as a prototype testing facility, Surf Ranch Lemoore continues to refine the wave’s versatility to challenge both the world’s best surfers during elite WSL events and in high performance training sessions, as well as igniting the stoke and soul with passionate amateur surfers.
