Linksoul Launches Its Spring/Summer 2024 Collection

this season's offerings redefine comfort and functionality on and off the course.
Published: March 8, 2024 Press Release

Linksoul, the California-based brand renowned for its commitment to innovation, sustainability, and style, proudly announces the launch of its highly anticipated Spring/Summer 2024 Collection. From cutting-edge performance wear to iconic classics, this season’s offerings redefine comfort and functionality on and off the course. 

INTRODUCING LINKSOUL PERFORMANCE:

You spoke. We listened. Developed at the Linksoul Lab with input from Tour players and weekend warriors alike, Linksoul Performance is the culmination of years of testing to find the ultimate fabrics to provide maximum temperature control and function, perfect for those needing to keep cool when the temperature (and pressure) goes up.

“With the Performance SS24 Collection, at LINKSOUL, we champion innovation and comfort,” said John Ashworth, CEO and Co-Founder of Linksoul. “Each piece is engineered to push the boundaries of comfort and functionality, providing golfers with unrivaled performance on the course. This collection is a testament to our dedication to innovation and commitment to providing golfers with the best possible experience. Our mission is to seamlessly blend style with advanced cooling solutions.”

MEET THE KEY PLAYERS

Performance Polos

Featuring brrr° Triple Chill Effect technology with three unique cooling effects that combine to immediately & continually reduce the temperature of your skin. Finished with enhanced UV protection to give you the perfect on-course polo.

Delta Quarter-Zip

The go everywhere, do everything layer. Lightweight and featuring brrr° technology, the Delta Quarter-Zip is designed to take the chill off an early morning nine, a walk with the dog, or a coffee run. An athletic feel and technical design make this piece ideal for those looking to live an active lifestyle.

Icon Short

The New Performance Icon Short is engineered for ultimate functionality, set to become your new favorite golf short. Infused with ripstop fabric boasting four-way stretch and the Triple Chill effect from brrr° technology, this short keeps you cool, moves with you, and stands up to whatever you throw its way. It features security pockets, ensuring you never lose another lucky ball marker, and a hybrid snap/locking closure that provides a secure fastening without wearing out, alongside ripstop durability combined with stretch performance.

REINTRODUCING THE COAST HIGHWAY POCKET POLO

The Coast Highway Polo, a cornerstone of Linksoul’s heritage, returns with renewed vigor in the Spring/Summer 2024 Collection. Crafted as an homage to our roots and with an eye on our future, the Coast Highway Polo retains its original charm while embracing sustainability. Enhanced with climate-positive and fully traceable Good Earth Cotton, this reimagined classic is a testament to our commitment to innovation and environmental stewardship.

NEW ARRIVALS IN THE LORETO COLLECTION

Where golf apparel transcends tradition and embraces innovation. Drawing inspiration from the enchanting meeting of the Sierra de la Giganta Mountain range and the Sea of Cortez in the coastal town of Loreto, Baja Mexico, this collection embodies the region’s warmth and charm while delivering effortless style and casual luxury. From exceptionally soft flannels to performance-driven polos and layers, each piece reflects the natural beauty of Loreto.

  • Anchorage Seawool Shacket (Style #LS4137) – Experience the ultimate blend of style and functionality with the Anchorage Shacket. This unique piece is designed to be worn in multiple ways, whether as a shirt or a light jacket. Crafted with 54% Cotton, 43% Recycled Poly Seawool, and 3% OP, this extraordinary fabric is made from recycled plastic bottles spun with crushed oyster shells. The result is an incredibly soft and durable piece that embodies sustainability and innovation. Available in Grey Heather and Black Heather. ($130USD) Laidback Luxury.
  • Melbourne Layers – Made from 100% Extra fine Merino Wool, these lightweight layers provide natural breathability, temperature regulation, and moisture-wicking properties. No more hand-washing or dry cleaning; these layers are machine washable for easy care. Casual Luxury. 
  • Oliver Long Sleeve Crew (Style #LS1406) – This versatile piece features a crafted waffle stitch with a unique microstripe that provides texture and an elevated feel. Made with 49.5% Cotton, 49.5% Poly, and 1% Spandex, it’s an all-around versatility all-star that can be dressed up for any occasion. Available in Natural Stripe and Black Stripe. ($90USD)
  • Ojai Lux Terry Hoodie and Ojai Lux Terry Quarter-Zip – Heavyweight layers meticulously crafted from Lux-Terry fabric, delivering an exceptional blend of comfort and structure. Designed with meticulous attention to detail, these pieces incorporate flatlock seams, rib side panels, and cuffs, offering a superb alternative to your lighter layers. Ideal for those seeking substance and refined design elements, both the Hoodie and Quarter-Zip make excellent additions to any wardrobe. Additionally, the Hoodie boasts a dual-layer hood for added versatility.
  • Oceanside Pocket T-Shirt (Style #LS1405)Crafted to capture the essence of the sun-kissed days and the nostalgia of your dad’s cherished vintage tee, our Oceanside Pocket Tee in Vintage Breeze is a true work of art. Each tee boasts unique color variations and is individually pigment-dyed, ensuring that no two shirts are alike. This tee is a heartfelt nod to the good old days, destined to become your new favorite spring essential. ($68USD)
  • The Grover Tee in Coral Heather (Style #LSPC7796)Featuring one of our most popular versions of the Linksoul Icon logo. First introduced as an alternative to the OG Icon, the Groover has become a fan favorite, and the subtle size and placement on this tee provides a piece for those Linksoul fans looking for something a bit more standard. ($38USD)
  • The Baja Floral Tee (Style #LSC702) – The Baja Floral Tee features a new graphic inspired by our Loreto Collection and the Baja Breeze print. Designed to give off the vibes of Baja California and hanging by the beach. ($38USD) 
  • The Reposado Tee (Style #LSC736) – Reposado means “rested” in Spanish, and this fresh design (and drink suggestion) gives us that relaxing sunny day feeling even on the coldest day. Slip on this cotton-blend, ultra-soft tee while enjoying some reposado to elevate your vibes to the next level. ($38USD)

Explore the pinnacle of performance with the Linksoul Performance line, experience the iconic revival of the Coast Highway Polo, and indulge in the timeless elegance of the Loreto Collection. Discover pioneering advancements in materials and design at Linksoul.com. Stay connected by following Linksoul on Instagram, Facebook, Twitter, TikTok, and YouTube.

About Linksoul: 

Linksoul is more of a philosophy than a brand. They descend from a long line of golfers, craftsmen and artists. They believe in creating products and experiences they value, with the people they love, for the good of their families and their community. The Linksoul brand is based in Oceanside, CA is John Ashworth and artist-nephew Geoff Cunningham’s exploration of the spiritual, soulful core of pastimes like golf, surf, yoga, travel, hiking, cooking and more by creating apparel and accessories designed to seamlessly transition between these endeavors. They believe a good day for the modern man includes five things: time with family, time with friends, time in nature, creating things with your hands and physical exercise. Linksoul is designing apparel with the utility to be worn the entire day, seamlessly transitioning between all five. www.linksoul.com

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series