Today, action sports entertainment leader Nitro Circus announced that they are teaming up with world-renowned helmet brand Bell to add more flavor to two of Bell’s most popular bike and skate helmets, the Sanction and the Local. Nitro Circus and Bell Helmets are two brands founded on a passion for pushing the limits and having fun in the process. It’s this camaraderie and risk-taking spirit, all in the name of innovation and adventure, that defines everything both companies do and formed the basis for an organic partnership.
Nitro Circus’ world class athletes are known across the globe for their insane talent and daring feats. They also understand the risks they take and know safety and protection is of the upmost importance. Nitro Circus and Bell are the definition of progression through protection. Up until today the only way to get one of these exclusive helmet colorways was to be a Nitro Circus athlete. Now, riders and skaters from around the globe can sport the same style helmet as their favorite Nitro Circus athletes.
The Sanction Helmet, Nitro Circus Exclusive Colorway
First in the exclusive line up is the Sanction full-face helmet. At just 850 grams, the Sanction is Bell’s low-profile full-face helmet aimed at dirt shredders and BMX riders. The Sanction has become the choice of adults who want full-face protection but prefer a smaller size and profile. If you’re riding a chairlift, go with a Full-9 or Transfer-9. But if you’re pedaling BMX, dirt jumps or thinking outside of the box like the Nitro Circus crew, this helmet will serve you well.
The Local Helmet, Nitro Circus Exclusive Colorway
Next in the lineup is the Local helmet. With the Local, street meets tech. At home on the dirt or in the streets, the Local blends classic skate style looks with new-school comfort and technology. The re-tuned shape fits closer and looks smaller, and the Local adds a cycling-style Action Fit system to a street helmet for a more secure fit. Hit the pump track, shred some vert, or rock it while you’re riding around town. For comfort and style, keep it Local.
Both the Sanction and the Local Nitro Circus colorway helmets are available now at https://shop.nitrocircus.com.
About Bell Helmets:
Bell exists to inspire and enable the next generation of boundary breakers. It is built from auto racing, motorcycle and bicycle culture. We don’t just make helmets; we make possibilities. Born in a garage. Fueled by grease and will. Guided by pure intent to encourage the world to live, ride, drive and thrive. Hand-in-hand with the world’s best drivers and riders, bell continues to enable the world’s best to be their best…as it always has. Bell—established 1954. Proven ever since. Bell is online at https://www.bellhelmets.com.
About Nitro Circus:
Nitro Circus, the world’s biggest action sports entertainment brand, creates electrifying live events and unbelievable original content that at once exhilarates, captivates and inspires thrill-seeking fans worldwide. Co-founded by global superstar Travis Pastrana in 2003, Nitro Circus has since grown into a multiplatform phenomenon producing hit television shows, critically acclaimed documentaries and innovative digital offerings. That success gave rise to the Nitro Circus Live tour. Created in 2010, Nitro Circus Live has travelled the globe, playing to sold-out stadiums on five continents. The company introduced an innovative breakthrough in 2016 with the debut of Nitro World Games, completely rebooting action sports competition in the process. With over three million tickets sold to date, television programming that has aired in over 60 countries, more than 20 million engaged fans across its social media platforms and a burgeoning consumer products business, Nitro Circus is at the forefront of action sports and entertainment. For more information visit www.nitrocircus.com and follow Nitro Circus on Instagram and Facebook.
