Outerknown Launches S.E.A. Jeans

The jeans are guaranteed for life.
Published: August 28, 2018 Press Release

We launched Outerknown saying we would never do denim. Kelly told this to a reporter before we ever launched product. I was sitting next to him and he was wearing a pair of jeans, and I was wearing a denim jacket. Denim is such an integral part of our lifestyle, but the truth is that it’s one of the filthiest manufacturing processes that exists in apparel, so unless we could figure out how to make jeans that would meet our strict social and environmental standards, Kelly was right, we would not do them. – Co-Founder & Creative Director John Moore

S.E.A.

SOCIAL ENVIRONMENTAL ACCOUNTABILITY.

Sourcing the best suppliers and forging new partnerships – our S.E.A. JEANS are leading the fleet of sustainable manufacturing. We are using 100% organic cotton from two of the best mills in the world (Candiani & Isko) and our  intention is to be fully transparent from the field, to the mill, to the factory and ultimately, to the customer. We’re proudly working in the world’s cleanest denim factory called Saitex  in Vietnam. Saitex recycles 98% of the water used in  development, and the other 2% is turned into sludge that  they can make into building bricks. They also harvest rain  water, air dry 85% of their jeans to save energy, and their factory is solar-powered.

We have an internal mantra – “don’t expect what we don’t inspect” and our team has been there multiple times during the vetting, development and production process to ensure that we are delivering on all of our promises.  

GUARANTEED FOR LIFE.

We back our sustainable S.E.A. JEANS for life. If your jeans tear or wear out at any time, we will repair or replace them at our cost. And if you’re ready for a new pair of S.E.A. JEANS don’t throw your old pair away. Send them to us and we’ll upcycle them to make sure they don’t end up in a landfill.

THE PERFECT PAIR FOR YOU.

3 fits, 3 fabrics, 3 washes, 4 colors, 12 options.

THE DRIFTER was designed for the open-minded explorer—someone who wants to add color to their adventures. The  Drifter is a mid-rise jean cut from 12 oz organic cotton from the Isko mill in Turkey. This style is overdyed in 4 colors, Fatigue,  Mirage, Salt and Faded Khaki. The hand is super buttery, and the cool, muted tones transition perfectly from summer to fall. The top block is on the relaxed side and carrots to a 14” leg opening.

THE AMBASSADOR is a modern slim jean that’s not too tight at the thigh—perfect for the guy who’s looking for a little more style as he jets across the globe. The Ambassador Jean comes in two fabrics—selvedge and stretch. The selvedge version is a 12.5 oz 100% organic cotton from the Candiani mill in Italy. It’s piece-dyed with a rinse, it’s got a really soft hand, and only comes in a ‘Deep Blue’ color. The second fabric is also a 12.5 oz from Candiani, but it’s 98% organic cotton with 2% stretch and comes in an ‘Indigo Rinse’, ‘Medium Indigo’ and ‘Black’. The Ambassador Jean is a modern slim fit that’s not too tight at the thigh and hip with a 14” leg opening.

THE LOCAL is a straight leg fit for the guy who’s been around long enough to see trends wash out with the tides and always goes for comfort. The Local is our update on the classic full-cut jean, with a generous rise, thigh and 15 1/2” leg opening. The Local Jean comes in the same qualities of selvedge and stretch as The Ambassador. This style comes 4 washes sourced from Candiani, the famed Italian denim mill on the outskirts of Milan.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series