Latest In: Press Releases

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Jones Snowboards Wins Backcountry Magazine Award

Jones Snowboards wins award for men’s Shralpinist Stretch Recycled 3L Bib.

Press Releases September 24, 2025
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SIMA Announces Two Keynote Super Summit Presentations

SIMA Super Summit to feature keynotes on retail innovation and surf culture’s role in California tourism.

Press Releases September 24, 2025
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A Great Day in the Stoke Presented by Lexus Announces 2025 Sponsor Line-Up

Fourth annual surf competition and beach festival welcomes Nickelodeon and Alaska Airlines, alongside national powerhouse brands.

Press Releases September 24, 2025
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BOTE Introduces Lightweight Vali Aero Kayak Line

Starting at just 16.5 pounds, inflatable Vali Aero kayaks offer streamlined design, stability and ultimate portability.

Press Releases September 23, 2025
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On x BEAMS x REI Co-op Reimagine the Modern Outdoors

Swiss performance meets Tokyo style and REI outdoor heritage in a globally minded exploration capsule.

Press Releases September 23, 2025
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Burton and Red Bull Media House Announce Global Premiere of PAVED

The unfiltered snowboard odyssey two years in the making will stream for free on Red Bull TV on…

Press Releases September 19, 2025
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Fleet Feet to Open New Store in Long Beach, California

First specialty running store brings expert outfitting and community programs to the coastal city.

Press Releases September 18, 2025
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Altra Partners with Running Industry Diversity Coalition

Altra and RIDC teamed up to publish trail running toolkit for BIPOC runners.

Press Releases September 18, 2025
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Ski California Resorts Invest Heavily in the Guest Experience

From new lodges and expanded snowmaking to new lesson programs, deals and the return of signature and annual…

Press Releases September 17, 2025
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Black Diamond Unveils Fall 2025 Product Collection 

This season’s apparel and equipment collection is built for demanding mountain conditions. 

Press Releases September 17, 2025
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Rockstar Energy Open Brings New Event to Breckenridge Ski Resort

Rockstar Energy expands its free, open-format competition and festival into snowboarding. 

Press Releases September 17, 2025
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series