Latest In: Press Releases

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La Sportiva Opens Salt Lake City Retail Location

The new store is part of La Sportiva’s continued investment in brand-owned retail in North America.

Press Releases January 8, 2026
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Remembering Cannondale Founder Joe Montgomery

The entrepreneur, innovator, family man, and the driving force behind Cannondale passed away on Jan. 2 at the…

Press Releases January 8, 2026
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B4BC’s Love Your Peaks Winter Prevention Series Breaks Record

The series presented by LivOn Labs reaches record 24 stops in 2026.

Press Releases January 8, 2026
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Kevin Hart Enters Strategic Partnership With Authentic Brands Group

Hart becomes shareholder in world’s leading owner of sports, media, entertainment and lifestyle IP.

Press Releases January 6, 2026
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BOTE Expands Kayak Line with New Koda Aero

The Koda Aero kayak is compatible with BOTE’s ecosystem of accessories and is available now.

Press Releases January 5, 2026
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Nidecker and SOREL Reimagine the Caribou

The boot returns with modern technology for Winter 2026/27.

Press Releases January 5, 2026
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Salt Life Marks One-Year Turnaround with Major Partner Expansion at Surf Expo

Surf Expo will serve as the brand’s most comprehensive industry showing since its acquisition by Iconix International.

Press Releases January 5, 2026
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Free Fly Welcomes Pro Surfer Cam Richards to Ambassador Team

Free Fly collaborates closely with each of its ambassadors to inspire and innovate new apparel and outerwear pieces.

Press Releases January 5, 2026
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Arbor Announces the Launch of Red Gerard’s First Pro Model Snowboard

A limited early release of 200 snowboards is available now, the full release will be in the Fall…

Press Releases January 2, 2026
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Thirtytwo Welcomes Ellie Weiler to Its Snowboard Team

After five years of riding for the brand, Weiler officially joins a roster that includes Pat Fava, Phil…

Press Releases January 2, 2026
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Vissla Welcomes Yago Dora to the Team

The partnership will extend beyond competition, with collaborative storytelling, film, and creative projects planned throughout the year.

Press Releases January 2, 2026
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series