Quiksilver Releases Surfers of Fortune

A new vintage-inspired surf apparel collection pays homage to the ’90s Quiksilver film.
Published: August 30, 2023 Press Release

Quiksilver, the original boardshort company, has officially released its latest apparel collection, Surfers of Fortune, a surf-core line that takes inspiration from the iconic ’90s Quiksilver film of the same name. The limited-edition capsule includes boardshorts, jackets and tees that embody the ideas and designs from “Surfers of Fortune,” a perception-changing ’90s surf film about the unpredictable journey of finding what you’re looking for. The film had a significant influence on the surfing community 30 years ago and remains relevant today, showcasing the intrinsic adventure-seeking nature of surf culture. In continuation of the journey that began years ago, Quiksilver’s newly released surf-core assortment delivers archive-inspired designs for the bold surfers of today, including Quiksilver athletes and professional surfers Al Cleland Jr., Kael Walsh and Rolando Montes. 

The apparel collection showcases Quiksilver’s authentic ’90s surf-heritage graphics and prints alongside era-specific trims and fabrics, intentionally designed to inspire individuals embarking on a new journey. Products within the new collection also incorporate artwork from Quiksilver’s original “Surfers of Fortune” release, revived and adapted to deliver a vintage look and feel. The collection’s recognizable throwback graphics and bold colorways deliver a unique and artistically driven capsule reminiscent of Quiksilver’s “Surfers of Fortune” debut in the ’90s. 

Products in the Surfers of Fortune collection are available for purchase via quiksilver.com/SurfersofFortune. 

About Quiksilver
Quiksilver is the original boardshort company. The industry-leading boardsports brand of Boardriders Inc. was founded by a group of surfers in Bells Beach, Australia, in 1969. True to a unique lifestyle, Quiksilver holds passion, authenticity and innovation to be fundamental values. The brand’s identity is represented by its logo, a mountain inside a wave, symbolizing its attachment to boardsports and their playgrounds: the mountains and the waves. Quiksilver products cover the whole range of sportswear, accessories and boardsports gear. Quiksilver is also affiliated with the very best athletes and the biggest events in the history of action sports. quiksilver.com

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series