Simbi®, a high-quality, handcrafted accessory collection recognized for its socially conscious mission of bringing clean water to the people of Haiti through each sale of its beautifully designed styles, is collaborating with Sun Bum® this summer to give people the chance to participate in ethical purchasing of their hair care essentials.
Customers who purchase Sun Bum’s bestselling 3-In-1 Leave In Conditioner spray will also receive a limited edition Simbi hair tie. Both products are designed to protect and care for hair before, during and after a day in the sun. Simbi’s hair ties do not bend, break, rip or crease hair, complementing the nourishing elements of Sun Bum’s conditioner spray. While supplies last, the joint product is available for purchase at Target, ULTA, Bed Bath and Beyond and other specialty surf shops nationwide.
“Sun Bum’s commitment to providing the safest and ethically produced products, as well as the mission to help make a difference in people’s lives, aligns closely with our own mission,” said Simbi cofounder, Birgit Grossmann Coles. “We are so honored to have them as a part of the Simbi family.”
With this collaboration, Sun Bum is joining Simbi and other fashion-for-a-cause retailers in fostering the fast-growing ethical consumerism movement.
“We’re a lifestyle brand that wants to surround ourselves with good people with good hearts, and Simbi checked both of those boxes,” said Tom Rinks, founder of Sun Bum. “We’ve been big fans of the Simbi team for a long time.”
The trend toward making purchases count for more than just the dollars spent is making the consumer feel good about spending their money in ways that help communities near and far. The underlying mission of raising awareness and funds for the people of Haiti fuels Simbi’s desire to collaborate with like-minded brands.
With every purchase of a Simbi accessory, consumers are helping bring sustainable jobs to the people of Haiti, while a portion of those sales go toward helping provide access to clean water for the 70 percent of Haitians who are currently without it.
“When it comes to making a purchase, people are no longer treating it as a one-dimensional decision,” Coles said. “People want to find meaning in their purchase and are searching for ways to help. We try to make that mission easy.”
For more information on Simbi, please visit, www.simbihaiti.com or follow @simbihaiti on Instagram. For more on Sun Bum, please visit, https://www.trustthebum.com/ or follow @sunbum on Instagram.
About Simbi®:
Simbi is a high quality, handcrafted accessory and fashion collection that is recognized for fashionable styles, as well as its philanthropic efforts of bringing clean water to a population in desperate need and transforming the lives of the people of Haiti. Every piece is handcrafted in Haiti, by the Haitian community. Simbi was founded in 2013 Birgit Grossmann Coles and Haiti native, Lori Manuel Steed, who decided to launch the fashion accessories company after experiencing the devastating results of the 2010 earthquake. Relying solely on solar-powered energy, Simbi manufacturing facility in Haiti has a zero-carbon footprint. Its use of organic, biodegradable products and philosophy of up-cycling falls directly in line with the founding partners’ commitment to corporate social responsibility. Simbi is proud to create jobs, purify water, and save lives through its foundation, Aqua Haiti. For more, please visit, www.simbihaiti.com.
About Sun Bum®:
Sun Bum® sun care and hair care products are carefully formulated to protect those of us who live and love in the sun. Our mission at Sun Bum® is to create a quality brand of sun care products specifically formulated for people who live and love in the sun. We aim to create a brand that captures the essence and aesthetic of the beach lifestyle while protecting us, and the ones we love, from the harmful dangers of the sun. A brand, with a little edge, that reminds our customers that we are like them and not a giant disconnected corporation. We’re just a small company with a big dream of becoming the most trusted sun care brand in the world. For more on us, please visit https://www.trustthebum.com/.