Snowsports Industries America Announces Dates for 2026 Summits

SIA reveals 2026 Regional and Global Summit dates, celebrates impactful inaugural summit.
Published: June 25, 2025 Press Release

Snowsports Industries America (SIA), the leading trade association for the winter sports industry, is excited to announce the dates and locations for its 2025-2026 Summit Series including two Regional Summits and the highly anticipated Global Summit. Following a year marked by record engagement and industry collaboration, SIA is building on the momentum and success of the 2024-2025 Summit Series to deliver even greater opportunities for industry connection, education, and collaboration. This includes hosting the Global Summit at Snowbird in 2026, which will provide an incredible backdrop for on-snow fun and industry networking at this end of season event.

The dates and locations for the 2025-2026 Summit Series are:

Western Regional Summit

Tuesday, October 21, 2025

Westminster, CO

Eastern Regional Summit

Thursday, October 23, 2025

Burlington, VT

Global Summit

March 23–25, 2026

Snowbird, UT

The SIA Summit Series brings together retailers, suppliers, resorts, and industry stakeholders to address the most pressing challenges and opportunities in snowsports. The Regional Summits offer tactical workshops in key markets, while the Global Summit,held in conjunction with Winter Sports Retailers, convenes the entire industry for three days of learning, thought leadership, collaboration, and on-snow experiences.

The 2025 Global Summit, held this past March at Sundance Resort and in partnership with Winter Sports Retailers, was a resounding success, drawing 137 participants from across the industry—including 35 retailers (representing well over $70 million in buying power), representation of 39 resorts, 63 suppliers from alpine, snowboard, nordic and outerwear, and 26 expert speakers spanning 14 sessions. Attendees engaged in dynamic discussions on critical topics such as tariffs, compliance, and sustainability, while forging new connections and strengthening existing partnerships.

Industry leaders and participants lauded the event’s collaborative spirit and unique setting. Tecnica Group applauded the Summit for focusing on some of the key issues facing the industry, saying “As an industry, we are in uncharted waters as we collectively navigate issues like tariffs, compliance, and modern marketing. Being able to hear from, speak with and learn from the diverse group of panelists and attendees was invaluable.”

Similarly, Burton called the Global Summit “An incredible experience that brought together so many diverse corners of our industry, while engaging speakers and thought-provoking discussions sparked valuable insights. The chance to collaborate with both longtime friends and new connections was truly inspiring and we’re already looking ahead to next year.”

The overwhelming positive feedback reflects the Summit Series’ value in fostering industry-wide dialogue, actionable insights, and a renewed sense of community. SIA encourages all members of the snowsports industry to save the dates and join these essential events in 2026. Registration details and programming updates will be announced soon.

For more information on the Summit Series or to learn more about SIA’s lineup of ongoing programming, please visit snowsports.org.

About Snowsports Industries America (SIA): Snowsports Industries America (SIA) is the trade association of the winter outdoor industry. Through SIA membership, brands, destinations, retailers, service providers, and nonprofits solve urgent business problems, adapt to changing pressures, save, and grow. Together SIA and its members spot trends that matter, facilitate industry wide global strategy, and innovate to ensure the winter outdoors thrives for future generations. Founded in 1954, SIA is based in ParkCity, UT. We are #TheBusinessofWinter. For more information and to become a member, visit snowsports.org.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series