Sunnyside, a California-based marketing agency specializing in performance media and digital strategy, welcomes Michael Veise to manage a growing roster of surf and coastal lifestyle brands.
Michael Veise Courtesy of Sunnyside
Mikey comes with deep experience in the surf marketing space, having spent 6 years with Boardriders, supporting their entire brand portfolio managing digital advertising and marketing efforts, then transitioning to Liberated Brands earlier this year as part of the ownership shift.
Said Sunnyside Founder and CEO Matt Raminick, “One of the ways we differentiate is by having a balanced team with both client and agency-side experience. Mikey is a perfect addition to the team, bringing years of world class marketing experience helping grow the world’s biggest surf/snow lifestyle brands. As Sunnyside continues to expand our portfolio of endemic clients, his technical and category experience will add immense value to helping them achieve their growth goals. We couldn’t be more stoked”.
“It feels great to shift from the brand side to an agency committed to surfing and the surf industry” said Michael. “I am excited to have the opportunity to apply all I absorbed at Boardriders and Liberated to benefit Sunnyside’s current and future clients. It’s an opportunity that ideally matches my experience and passions”.
The addition of Mikey to the team is part of a larger expansion by Sunnyside to offer brand strategy and creative services alongside digital and performance marketing.
ABOUT SUNNYSIDE
Sunnyside was founded in 2020 by industry veteran Matt Raminick as a premium service provider with deep knowledge and passion for the surf and coastal space. The team is composed of senior-level specialists, most with client-side experience, who build strategies that focus on a holistic approach to growing brands. The agency delivers consistent results through brand strategy, creative strategy, media planning & buying, paid channel management, affiliates, and email/retention. Clients include Xcel, Nixon, Teton Gravity Research, Municipal, Beek, Jetty, Salt Optics and others.
For more information please contact Sunnyside at hi@sunnysidecalifornia.com https://www.sunnysidecalifornia.com/
