Surftech Partners With Exchange Collective

The partnership gives retailers a new way to sell surfboards in store and online.
Published: October 25, 2018 Press Release

Surftech, the Original Board Manufacturing Company, announced that it will be joining in the retail revolution with Exchange Collective to give authentic surfboard retailers a new way to sell surfboards in store and online.

This partnership is part of Surftech’s commitment to their trusted retailers. By deploying Exchange Collective turnkey omni-channel solution, retailers gain their own e-comm and In-store endless aisle experience. This allows retailers to offer the customers the personal customer service needed when making a surfboard purchase without missing a sale due to lack of in-store stock.

Surftech, was founded over 25 years ago in Santa Cruz Ca, and is regarded as the leader in the development and application of high performance composite Technology in the surfing industry.

Exchange Collective was founded in 2015, by twin brothers Dan and Dave Pankratz with the mission to give customers the convenience of shopping online through trusted and authentic retailers who are passionate about what they sell. Exchange Collective offers a sophisticated turn-key software solution that bridges in-store retailer, brands and customers. Exchange Collective helps make retailers nimble and remove the guess work of ordering, merchandising and stocking. Allowing Brands to showcase their entire line of styles, sizes and colors.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series