Game time is approaching, and some of the biggest names in action sports and lifestyle brands are stepping up to sponsor the 18th Annual Tilly’s Charity Golf Tournament, “TILLYS TAILGATE,” benefitting Tilly’s Life Center (TLC) and its transformative youth empowerment programs. The highly anticipated event takes place on Monday, April 28, 2025, at the scenic Mission Viejo Country Club, uniting players, sponsors, and supporters in a collective mission to champion teen mental health.
This high-energy, tailgate-themed tournament is anything but your average day on the green. Featuring on-theme hole activations, mini-games, and spirited competition hosted by top action sports brands, “TILLYS TAILGATE” promises a full day of connection, camaraderie, and community-driven impact.
This year’s all-star sponsor lineup includes:
10th Street Branding, Alliant, Ben’s Asphalt, Billabong, DD Apparel, DIFF Eyewear, Direct Edge, Emory Park, Ethika, Heffernan Financial Services, HydroJug, JStar, Labeltex, Liquid Graphics, Morgan Stanley – The Pepper Group, OAKLEY, OC Sports Commission, Printer’s Circle, Rainbow Sandals, Reebok, Riot Society, RSM US LLP, Sandy Par, Supply Accessories, The Frome Family Foundation, The Key, The North Face, The Printers Circle, TILLYS, Trove Brands/Owala, US Bank Home Mortgage – James Theel, Vox DJs, and Wendy-Lou Accessories.
Bringing the flavor on the food and beverage front are:
805, Archie’s Ice Cream, Bagels and Brew, Brewery X, Califino Tequila, Chronic Tacos, Dang Brother Pizza, Hammer Vodka, LAVA Craft Cocktails, Lupe’s, Sammy’s Beach Bar Rum, Santo Tequila, Sweetfin, and Tap Truck OC.
The day kicks off at 8:00 AM with a tailgate-style breakfast party, followed by a shotgun start in a scramble format. Golfers will enjoy a day of engaging sponsor experiences and delicious eats as they make their way through a spirited course. The tournament wraps up at 4:00 PM with an epic after-party, featuring an electric tailgate playlist by Vox DJs, awards, and heartfelt speeches from TLC teens sharing how the organization—and events like this—have changed their lives.
For more information on the event, registration (which now includes single-player spots!), and donations, please visit https://e.givesmart.com/events/Gkt/.
To stay connected, follow Tilly’s Life Center:
About TLC
The lack of resources and support for youth mental health services is alarming, especially considering the numerous and complex challenges our young people are facing today. TLC’s emotional wellness program is helping to fill this gap by equipping teens with essential life skills and coping techniques that combat issues like suicide, anxiety, depression, bullying, school violence, substance abuse, and addiction. Through strategic partnerships with educational institutions and community organizations, TLC empowers adolescents with the tools to build emotional intelligence, strengthen problem-solving skills, and develop resilience. Our “I Am Me” curriculum builds character and leadership skills while fostering personal growth, responsible decision-making, and adaptability. By equipping youth with essential life skills, we help them cultivate a healthy identity, manage emotions, achieve goals, and navigate life’s challenges with confidence—ultimately setting them on a path to lifelong success and well-being.
For more information on Tilly’s Life Center, please visit www.tillyslifecenter.org and stay connected by following @tillyslifecenter and searching these hashtags #TillysLifeCenter #TLC.
About Tillys
Tillys is a leading destination specialty retailer of casual apparel, footwear, accessories and hardgoods for young men, young women, boys and girls with an extensive selection of iconic global, emerging, and proprietary brands rooted in an active, outdoor and social lifestyle. Tillys is headquartered in Irvine, California and currently operates 240 stores across 33 states, as well as its website, www.tillys.com.
Through its round-up at the register initiative, Tillys provides its consumers with the opportunity to “round up” while completing a purchase where all proceeds benefit TLC. From inception through March 2025, the round-up program has raised $5.9 million for TLC. In addition, Tillys provides monthly financial and operational support to TLC, allowing it to expand the reach of its programs to more teens.
