The West Coast Board Riders’ WHEAT CUP Championship presented by SPORTOFKINGS will go down on the south side of the Huntington Beach Pier starting at 7am on Saturday June 5th, it was announced today by Darren ‘Brillo’ Brillhart, Commissioner of the West Coast Board Riders.
“We’re stoked to bring our top 6 clubs to Huntington to wrap up a challenging 2019/20 season.” said Brillo in making the announcement. “We have surfers of all ages representing their hometowns clubs coming to compete, and to honor our co-founder Casey Wheat at the same time with the WHEAT CUP makes it even better.”
Host club Huntington Beach Board Riders will be joined by the top two point-getters in the 3 WCBR regions, including North regional champs Santa Cruz Board Riders and runner-up Ventura Board Riders, Central regional champs Newport Beach Board Riders and runner-up HB Board Riders, with South regional champs San Clemente Board Riders and runner-up Encinitas Board Riders.
Each club will bring their 28 best surfers to compete in a unique 7-heat tag-team competition format which will crown the winner of the WCBR 2019/20 season, and see the winners go home with the WHEAT CUP.
Named for WCBR co-founder Casey Wheat who passed away in May 2020, the WHEAT CUP is now the perpetual trophy that will always designate the WCBR annual champion club.
“Casey was our brother and a driving force behind the creation of the West Coast Board Riders” said WCBR co-founder Ziggy Williams. “We grew up surfing together and it was his passion and stoke that brought WCBR into existence. I’m really proud to honor his memory like this and know that he will be remembered in such a positive way.”
“When we started this together, we really didn’t know what to expect.” said WCBR co-founder Chris Moreno. “Casey, Ziggy and I had a vision for this and what has transpired in the last 4 years has been remarkable. I miss my friend Casey every day and I’m stoked that the WHEAT CUP will be the way we honor our champions.”
Joining SPORTOFKINGS in supporting the WHEAT CUP are Clif Bar, Sun Bum, the Northside Café by Caliente, Banzai Bowls, Huntington Surf & Sport, L8NightwithChoccy, and FUEL TV which will air a recap of the Wheat Cup in late June.
About West Coast Board Riders
Founded in 2016 by Casey Wheat, Ziggy Williams and Chris Moreno, the West Coast Board Riders is a community of brothers and sisters across generations, united through city surf clubs and friendly competition, with a deep passion for surfing and positive movement, always paying it forward to those following behind us.
For more www.westcoastboardriders.com
About SPORTOFKINGS
SPORTOFKINGS is a brand inspired by the life journey of two friends. The stories that could be told have more salted wounds than sunset strolls on the beach. A struggling balance of life’s challenges and glassy barrels. Hollywood nights blurring into glassy mornings. Endless miles traveled around the world to discover new waves and experience new cultures.
In 2015 Casey Wheat and Ziggy Williams stepped out of the ocean with clarity, a clean slate, and the wind at their backs. Returning to their childhood roots of surfing and brotherhood they created a brand that not only reflects the respect of past generations but inspires the youth of the future.
For more www.sokfy.com
