Woodward Partners with STOKED

Woodward camp grants STOKED students scholarships, alumni job opportunities.
Published: June 15, 2021 Press Release

Woodward, the ultimate summer camp experience for the next-generation of passionate athletes, has partnered with STOKED, an award winning non-profit. As part of Woodward’s commitment to Play Forever, the partnership aims to cultivate a more diverse and inclusive camp experience.

For over 16 years, STOKED has worked with 10,000+ kids and mentors and has introduced BIPOC youth action sports culture in Los Angeles, New York City and Chicago. They have built a community of fearless leaders with mentorship, opportunity and action. Woodward and STOKED’s combined mission is to create an overall diverse experience for campers, facilitate staff development initiatives in the realms of inclusion and equity, and diversify the action sports camp program.

“We couldn’t be prouder to partner with the leading action sports camps in the world. Working with Woodward will mean that the current and future participants of action sports will be more diverse and equitable while teaching them the critical life skills to be active and engaged young people. The impact of this multi-year partnership has the potential to change what the future of action sports looks like,” said Steve Larosiliere, Founder & President, STOKED

Woodward provides 200 scholarships yearly and a large portion of  them will go specifically to STOKED students who share a love of action sports. They will also hire STOKED youth and alumni to work at various levels within Woodward and are committed to training staff on the unique experiences and challenges that youth of color face in action sports, how to break down those barriers and support them.

“We’re honored to work with such a forward thinking partner like STOKED to help foster a more diverse and inclusive environment here at Woodward,” said Woodward Camps General Manager, Chris Prybylo. “Progression is more than just the skills you learn at the skate park but also in the creation of opportunities for others to break into action sports. We’re excited to begin this journey with STOKED by providing opportunity, training and mentoring for our community.”

Inclusivity in the Woodward community is fundamental to a positive camp experience and to moving sports forward. Therefore, they plan to further progress their efforts to open the doors for youth of all backgrounds to experience the joy Woodward has to offer while becoming part of the culture and community.

For more information please visit: https://www.woodwardpa.com/.

About Woodward PA & Woodward West

Woodward is a global experiential action sports company on a mission to inspire the next generation of action sports and athletes. For nearly 50 years, Woodward’s been a positive force for youth sports and a leader in popularizing and sustaining the action sports category. Woodward PA and Woodward West are THE summer camps to stoke passions, empower personal growth and elevate core skills across a range of sports such as skate, BMX, scooter, gymnastics, cheer, and parkour. Experience Woodward’s innovative environments and dynamic programming at one of its 11 destinations across North America and Mexico. Learn more about Woodward’s one-of-a kind facilities, programming and culture at www.woodwardpa.comand www.woodwardwest.com. Woodward is part of the POWDR portfolio.

About STOKED 

STOKED collaborates with schools, community organizations, and a network of dedicated mentors to bridge the opportunity gap for low-income youth, and prepare them for a vibrant, fulfilled life after high school. They build confidence and strengthen socio-emotional bonds by immersing youth in action sports culture in after school programs and weekend activities. With committed corporate partners, they ensure that the action sports and creative industries are trained and ready to receive the next generation of brilliant young people. Everyday is a reason to do better, achieve more and make the next generation stronger.

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Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series