Yggdrasil Gaming has entered into an exclusive global partnership with Nitro Circus to create an exciting all-new action sports-themed online slot game.
This strategic alliance allows Yggdrasil to create its first ever branded game by partnering with Nitro Circus, the world’s biggest action sports entertainment brand led by its co-founder, the legendary action sports athlete, motorsports competitor and stunt daredevil Travis Pastrana.
A trailer and special introductory message from Travis can be viewed here: www.nitrocircusslot.com
The launch of the Nitro Circus slot game will coincide with Nitro Circus’ all-new You Got This tour, coming to Europe later this year and visiting six different countries on the continent between 20th November and 9th December.
The partnership brings together two young and innovative brands that are leaders within their respective sectors, and both with a reputation for pushing the boundaries of what is possible.
Yggdrasil Gaming CEO Fredrik Elmqvist said: “Yggdrasil would not take the leap into the branded games space without the perfect partner, and we’ve found just that with Nitro Circus.
“Travis and Nitro Circus have a reputation for revolutionising their field; you only need to attend a show or watch their original content to see they are unparalleled in their excellence.
“This slot will introduce Nitro Circus fans to the thrills of online casino, and similarly bring the high-octane action of the arena to casino players. It will be a fantastic way for operators to acquire new customers.
“We are excited to team up with them and take the world by storm with this ground-breaking new release coming later this year.”
Nitro Circus president Andy Edwards said: “We are proud to be partnering with Yggdrasil, the leading creative force in their field, in the first ever Nitro Circus slot game.
“We are working closely with the Yggdrasil team and are looking forward to unveiling a game that delivers all the excitement our fans have come to expect from Nitro Circus.”
The Nitro Circus slot game will feature action-packed images of the brand’s amazing athletes including Travis Pastrana, creatively integrated within the gaming experience.
Yggdrasil Gaming is a provider of superior online and mobile casino games. It has emerged as one of the industry’s most respected and acclaimed suppliers and provides games for some of the world’s biggest operators, including: bet365, Betsson Group, bwin.party, Cherry, LeoVegas, Mr Green, Casumo and Unibet.
The company is headquartered in Malta, with a major development office in Krakow, Poland and regional offices in Stockholm and Gibraltar. The firm holds licences in Malta, Romania, Gibraltar and the United Kingdom.
Yggdrasil’s slots are renowned for their outstanding graphics and gameplay and many have become global hits. They are integrated via the industry-changing iSENSE 2.0 HTML client framework which allows for simultaneous launches on desktop and mobile, and is supported by BOOST™, a collection of promotional tools focused on engagement and retention via concepts such as Missions, Super Free Spins™ and Cash Race, and BRAG, an industry-first concept which allows for the promotion of games via social channels.
iSENSE 2.0+, launched in April 2017, includes a number of industry-leading features, including retina support for crisper visuals, a new minimalistic mobile UI with a sleek and fresh feel, and a new and easy in-game deposit process.
Yggdrasil was the winner of Innovator Supplier of the Year at the 2017 and 2018 International Gaming Awards, Slot Provider of the Year at the 2016 and 2017 EGR B2B Awards, Gaming Software Supplier of the Year at the 2016 International Gaming Awards and Software Rising Star at the 2015 EGR B2B Awards.
Nitro Circus, the world’s biggest action sports entertainment brand, creates electrifying live events and unbelievable original content that at once exhilarates, captivates and inspires thrill-seeking fans worldwide. Co-founded by global superstar Travis Pastrana in 2003, Nitro Circus has since grown into a multiplatform phenomenon producing hit television shows, critically acclaimed documentaries and innovative digital offerings. That success gave rise to the Nitro Circus Live tour. Created in 2010, Nitro Circus Live has travelled the globe, playing to sold-out stadiums on five continents. The company introduced an innovative breakthrough in 2016 with the debut of Nitro World Games, completely rebooting action sports competition in the process. With over three million tickets sold to date, television programming that has aired in over 60 countries, more than 20 million engaged fans across its social media platforms and a burgeoning consumer products business, Nitro Circus is at the forefront of action sports and entertainment. For more information visit www.nitrocircus.com.
