Z SUPPLY, the women’s clothing brand known for its everyday essentials focused on simplicity, comfort, and effortless style is proudly collaborating with Warm Collective to introduce a capsule collection of vintage-inspired swim and eyewear designs. This limited-edition line brings together the creativity and empowerment ethos of both brands and is sure to transport customers to tranquil waters and endless sunsets.
Warm Collective, founded by creative director, designer, and photographer Séréna Lutton, is a creative agency and community of creatives – inspired by a shared love of the ocean – dedicated to empowering women and guiding the next generation of female visionaries. The partnership with Z SUPPLY aligns with the fashion brand’s own mission of community and collaborative creativity. With the distinctive Warm vision, Lutton and team conceptualized styles alongside the Z SUPPLY team. Warm also spearheaded the marketing materials for the collection, taking the campaign to Tahiti for the lifestyle photoshoot. Alongside her Warm colleagues, Lutton crafted the collection’s creative campaign and all digital assets, infusing each element with the Collective’s distinctive vision.
“It has been a dream to collaborate with such a creative and talented friend on two of my most loved categories–bikinis and sunglasses,” said Z SUPPLY President Mandy Fry. “My career started in swim, so I am excited to share Z SUPPLY with the Warm audience as well as introduce the first swimwear collab to our Z SUPPLY customers. I am really honored to have worked with Séréna and see our shared vision come to life.”
The line introduces an array of summery designs meticulously crafted by Z SUPPLY in collaboration with Lutton and her team of local artists and designers at Warm Collective. Each piece fuses Z SUPPLY’s modern silhouettes with flattering sophistication, tailored for the fashion-forward woman with a passion for the ocean and coastal lifestyle. Z SUPPLY x Warm Collective offers flirty bikinis and timeless one pieces designed with a new Hibiscus Crepe print and Baby Rib fabrics, including a vintage-inspired one piece to fit a range of body types. A tropics-inspired graphic tee provides a perfect cover-up. As a complement to the swimwear, the teams crafted three pairs of polarized sunglasses with UVA, UVB, and UVC protection to complete the summer looks. The entire collection is designed in a refined color palette inspired by warm coconut shades of brown, taupe, gold, and off-white to give the perfect summer vibe that compliments every skin tone.
The Z SUPPLY x Warm Collective swim and eyewear capsule will be available for a limited time on the Z SUPPLY website and select retailers starting May 9.
For more information and to shop the collection, please visit www.zsupplyclothing.com and follow @zsupply on Instagram for updates.
ABOUT Z SUPPLY:
Z SUPPLY designs reflect the belief that simplicity, comfort and style should coexist in every closet. Featuring signature plush fabrics, timeless silhouettes, and versatile style, Z SUPPLY creates everyday essentials that can be worn by everyone. For more information and to view current collections, visit www.zsupplyclothing.com.
ABOUT WARM COLLECTIVE:
Warm is a community of like-minded creatives dedicated to empowering women, creating elevated experiences, conscious collaborations and guiding the next generation of female visionaries. Learn more at www.warm-collective.com.
