Outdoor retailers have faced challenges with declining sales over the last couple of years. However, one product category is bucking the trends: accessories. An accessories merchandising strategy that also promotes customer gifting opportunities can be an effective way to increase customer basket size and boost sales.
This new guide highlights five ways retailers can capitalize on gift revenue. By giving consumers more choice and making gift giving easier, retailers can boost profits and offset declines in other product categories. By downloading this resource, you’ll learn:
- How to drive sales by offering customers testers to try out products;
- Why accessory product placement matters; and
- What types of gifts are trending with today’s consumers.
Download your free copy today to learn simple techniques that will boost your company’s bottom line.