Agenda Workshop Arrives Friday, July 14th

Agenda Workshop | Friday, July 14th | Long Beach Convention Center | Room 104A

The Agenda Workshop, powered by Shopify, is a compelling lineup of educational speakers that provide key tools focused on growing your business and adapting to the major shift in our industry. Our curated selection of industry leaders, experts, brand founders, and executives share innovative insights in all areas of retail, sourcing, production, social media, and technology solely aimed at strategically building your business. 

Whether online, in-store, through social media or on the fly, your business is your passion. At Shopify, we want to support you in any and every way we can. In fact, helping entrepreneurs is at the heart of our philosophy. That’s why we’re always working and innovating to deliver the tools you need to succeed. From expert advice, to valuable partnerships, to expanding your network, Agenda Workshop will help your business thrive, so you can live on your terms. 

SCOTT ALLAN, GM, HYDRO FLASK  
“An Outdoor Category Leader with a High Tech Heartbeat”
Hydro Flask began as a fast-paced outdoor startup driven by tech-minded leaders. With key hires integrating the right mix of brand expertise and retail sales strategy, combined with the tech-based mentality of building an agile and intelligent workforce, the company skyrocketed into the market leader in the sports and outdoor marketplace for hydration.

ALEX MORENO, CO-FOUNDER & CEO, HAWKERS CO. 
A brand which triggered the creation of a new generation of companies. Its gamble has placed the old guard of branding and communication in a sticky situation, with a disruptive business model based on the diffusion power of social media. Hawkers is an organic brand. It is a living brand, which reinvents itself continuously and which can materialize as sunglasses or any number of things. 

DEE MURTHY, CO-FOUNDER, FIVEFOURCLUB 
“Disrupting Men’s Fashion”
Dee Murthy is Co-Founder of Los Angeles based Five Four Group  & Young & Reckless. Five Four is the leading mens membership e commerce platform with over a 100,000 members and a portfolio of five brands that include New Republic By Mark McNairy, Grand AC, Oshenta, and Mercer & Clay. 

DR. LYNN W. PHILLIPS, MANAGING DIRECTOR, REINVENTURES 
“Digital Disruption and the“New-Game” of Customer Experience Engineering” 
An executive educator and coach to leading-edge enterprises globally on “new-game” customer-centricity and a former award-winning faculty member at Stanford, Harvard, Northwestern, and UC Berkeley Business Schools.    

GARY SMITH,  PRESIDENT & CEO, POLARTEC 
“Conscious Consumption & Sustainable Manufacturing” 
Mr. Smith is the Chief Executive Officer of Polartec and joined the Company in 2012. Previously he served as President of Timberland’s Outdoor Group and Senior Vice President of Supply Chain. Prior to joining Timberland, Mr. Smith was a partner with McKinsey & Company. Together with his wife Toni, Mr. Smith also own two small businesses; renowned custom bicycle builder Independent Fabrication, and pioneering courier bag maker BaileyWorks.    

PANEL DISCUSSION

IVA PAWLING
CO-FOUNDER & CEO, RICHER POORER
Richer Poorer, a mens and womens innerwear brand founded in 2010. The independently owned brand is sold in over nine hundred retailers across the globe, and maintains operations out of their California based office in San Juan Capistrano. 

ELLEN BENNETT 
FOUNDER & CEO, HEDLEY & BENNETT 
While working as a line cook at two Los Angeles’ restaurants, Ellen noticed the stale look and poor quality of the aprons she wore daily. Inspired to make a more functional apron, she worked with Josef Centeno of Baco Mercat to design her first run of aprons for his staff and that was the official start of Hedley & Bennett.

MORE TO BE ANNOUNCED…

DRINKS & NETWORKING

RSVP for Agenda Workshop

Thursday, July 13 
9am-6pm Agenda Trade Show Day

Friday, July 14
9am-3pm Agenda Trade Show Day
9:30am-6pm Agenda Workshop

Saturday, July 15
11am-8pm Agenda Festival