Fashion runs on creativity and change, but building a structure to manage both can be a monster task. Markets shift moment-to-moment, seasons get shorter and creativity is sometimes substituted by just keeping up to bring products to market faster.
West Coast companies who want to learn from big brands that have already weathered these challenges can now register for one of two exclusive business breakfasts – in L.A. and San Francisco – where senior executives from Kate Spade and Icebreaker will talk about how technology helps them compete and sharpens their creative edge.
Kevin Sheffield, Manager of Design Technologies, will provide his expert perspective on how linking PLM with leading creative tool Adobe Illustrator allows Kate Spade to cut loose, design great products and helps bring those great products to market faster than ever.
From performance wear pioneers Icebreaker, Sheila Moore will share her experience of implementing PLM and persuading people – from execs to end users – to truly tap into PLM’s potential and make a business case.
The breakfasts are presented by fashion tech experts Centric Software and the California Fashion Association
There are two dates:  April 6th at the Omni Hotel, in downtown Los Angeles and April 26th at luxury lounge bar Twenty Five Lusk in the SoMa district. Both start at 8:30 am and conclude with a Q&A session and networking at 11:00.
Register here.